Experience

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  Nucent technologies

  Jan 2002 - Dec 2003

  Visualizer
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  Pressman advertising

  Jan 2004 - Mar 2005

  Sr.designer
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  Ogilvy

  Mar 2005 - Apr 2010

  Creative controller

  Here at Ogilvyone I work on a wide spectrum. From coming up with the right ideas and concepts for the digital medium, to art direction and execution of websites, Facebook applications, e-mailers, web banners, to working on webisode scripts along with my copy partner.Working on brands such as, Cadbury Dairy Milk, Five Star, Bournville, Economist, Mentos, Hutch, Be Beautiful (HUL) etc. is quite exciting. I joined OgilvyOne Worldwide in March 2005 as a 'Senior Designer' and continuously progressed to the present position of 'Creative Controller' / Group Head-Art. Here at Ogilvyone I've got the opportunity to work with some of the most talented people I've met and I'll treasure these experiences. Show less

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  Rediffusion y&r

  Nov 2010 - Sept 2014

  Creative partner, digital - art

  I, along with the copy head, led the digital creative team at Rediffusion Y&R. I’ve worked on brands like Tata Nano, Tata Steel Valueabled, MTS, Taj Gateway Hotels, Kingfisher Airlines etc.

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  Indigo consulting

  Oct 2014 - Nov 2015

  Associate creative director

  I’ve lead an 11-member art team at Indigo. I was in charge of the quality of the various creative products. Art Directors report to me and I reported to the NCD. I’ve worked on brands like Bajaj Discover Motorcycles, HDFC Bank, IDFC Bank, Future Generali Life Insurance, Bharati Axa Life Insurance etc.

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  Edelman

  Nov 2015 - Nov 2019

  I have led an 8-member team, comprising of art directors and designers at Edelman India. I’ve lead accounts and developed social media campaigns, brand identity etc. I’ve handled brands such as India First Life Insurance, Hewlett Packard Enterprise, Belvedere, National Infrastructure and Investment Fund etc.

  • Creative Director, Design

    May 2018 - Nov 2019

  • Associate Creative Director

    Nov 2015 - May 2018
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  Expeed international logistics

  Dec 2019 - Feb 2023

  Creative consultant

  I started this engagement with redesigning their brand identity and now I am responsible for all their visual communication requirements like website, social media and collateral designs etc.

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  Brandryt

  Oct 2022 - now

  Co-founder, director of brand and creative