Experience

• 

  Howie g's signature steakhouse

  Feb 1998 - Jun 2006

  Co-founder, managing partner

  Developed start-up full service steakhouse specializing in outstanding customer service, banquet facilities, and a unique, interactive menu and atmosphere. Managed daily operations, staffing, accounts payable and receivables, payroll, menu development, banquet events, and up to 50 employees. Restaurant generated 2.5M in annual sales.

• 

  Lucky u llc

  Sept 2006 - Jul 2012

  Director of catering sales

  Launch full service catering division for regional restaurant group. Develop and implement SOP's for 4 regional restaurants, ensuring consistency in bookings, execution, and growth of catering division. Responsible for daily operation from menu development, staffing, event execution, and marketing.

• 

  Advantage solutions: sales, marketing, technology

  Jul 2012 - Jan 2024

  Spearheaded Foodservices Sales and Agency business units' organizational effectiveness and people strategy aligning with company culture, business and financial goals and objectives. Co-authored and drove 5-year revenue growth plan, and spearheaded new business launch and continuing growth of a $9MM integrated In-Store, Out-of-Store, and Digital Experiential Platform. Partnered with top CPG companies to create high touch elevated brand experiences with omni channel integration, re-inventing how consumers (shoppers) engage with brands across complex product categories like beauty, baby, and wellness. Collaborated with big box and regional retailers building programs that gain consumer and shopper trust while gaining brand/category credibility and growth. Highly motivated performance based leader, directing and growing experiential marketing platforms across Top U.S. Retailers. Business Team Leader, experienced in driving new and existing business to meet desired metrics for internal & external stakeholders. Oversaw customer & client relationships, as well as client team services. Directed Experiential Marketing program growth across Supervalu's 11 retail banners.Created, launched, and executed national sales sampling plan for Supervalu’s adult beverage and food channels exceeding revenue goals.

  • Vice President Chief of Staff

    Oct 2022 - Jan 2024

  • Senior Director Business Development/Project Leader-Club Demonstration Services

    Jan 2022 - Nov 2022

  • Senior Director, Special Projects Talent Strategy & Organizational Effectiveness

    Jun 2021 - Apr 2022

  • Senior Director Business Development-Advantage Marketing Partners

    Jan 2020 - Jun 2021

  • Senior Director Business Development-Brand Connections

    Apr 2019 - Jan 2020

  • Senior Director Client Team Services

    Nov 2015 - Apr 2019

  • Director Sales

    Jul 2012 - Nov 2015
• 

  C3 consulting-grow.ignite.transform.

  Jul 2024 - now

  Owner

  Expertise in Sales & Marketing, Strategy, Sales planning & implementation, Transformation.