
Leonardo Maldonado
Graphic Designer and Marketing Assistant

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Connect with Leonardo Maldonado to Send Message
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About me
Founder & CEO @ MDN Digital - Helping entrepreneurs map, develop, and nurture digital businesses | Book a discovery call → calendly.com/mdn-digital/discovery-call
Education

Centro Universitário de Belo Horizonte
2012 - 2014College Graduation Complete Advertising
Experience

Shopping Cidade Jardim
Jan 2012 - Aug 2012Graphic Designer and Marketing Assistant- Internal communication- Website refreshes and updates- Photographing and video editing- Social media

Pxbrasil
Jan 2013 - Oct 2013- Agency clients online and offline campaign management- Campaign suppliers management- Assets scheduling and clients visiting- Development of creative and functional solutions to agency's clients - Graphic material typesetting- Offline campaigns design- Digital Media
Account Manager
May 2013 - Oct 2013Graphic Designer
Jan 2013 - May 2013

FCDL-MG
Jan 2014 - Mar 2014Head of Art Direction and Design- Offline campaign strategies- Institutional branding

Samba Tech
Mar 2014 - Aug 2016- Institutional branding - Conversion-Centered design- Digital and offline campaign strategies - Desktop and mobile UI design- Outbound & Commercial presentations - Startup culture evangelist - Internal communication- Digital campaign design- Graphic design- Video Recording and Editing
Head of Marketing Design Department
Feb 2015 - Aug 2016Graphic Designer
Mar 2014 - Feb 2015

MDN Digital
Sept 2016 - nowCEO & Founder🌐 Your business innovation department.We are the Marketing and Technology consultancy that helps Startups, Scale-Ups and Enterprises to plan, develop and monetize their digital products.Map:• Business Consulting: Strategic guidance to align your business objectives with the best practices in the market.• Strategic Planning: Definition of strategies to achieve the objectives and KPIs for the success of the project.• UX Discovery: In-depth analysis of the user experience to identify opportunities for improvement.• Requirements Survey: Identification and detailed documentation of project needs.• Construction of Roadmaps: Development of clear and strategic action plans for the success of the project.Develop:• Branding: Creating strong and memorable visual identities for brands.• Web Design: Website design that offers exceptional browsing experiences.• Product Design: Development of digital products focusing on usability and user satisfaction.• Web Development: Construction of robust and functional websites.• Mobile Development: Creation of mobile applications for various platforms.• Integrations & APIs: Development of integrations and APIs to connect different systems.• Artificial Intelligence: Application of AI to improve product efficiency and innovation.Nurture:• Management and Maintenance: Ensure that digital products are working properly and optimally.• Product Analytics: Monitor and analyze product performance to identify areas for improvement.• Paid Media: Implement paid advertising campaigns to increase visibility and attract traffic.• Content and SEO: Create and optimize content to improve search engine rankings and attract visitors organically.• Automations: Implement automations to improve the efficiency of marketing operations and increase engagement.• CRM: Manage customer relationships to improve retention and satisfaction. Show less
Licenses & Certifications

Zentrale Deutschprüfung Südbrasilien Grundstufe - ZDP I
Associação das Escolas com Ensino de Alemão no BrasilDec 2005- View certificate

Google Adwords Certification - Mobile Advertising
GoogleSept 2016 - View certificate

Google AdWords Certification - AdWords Fundamentals
GoogleSept 2016 
Inbound Marketing Certification
HubSpot
Languages
- enEnglish
- spSpanish
- geGerman
- poPortuguese
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