Zoë LaTour

Zoë latour

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location of Zoë LaTourRosemount, Minnesota, United States
Phone number of Zoë LaTour+91 xxxx xxxxx
Followers of Zoë LaTour702 followers
  • Timeline

    Aug 2013 - May 2016

    Steering Committee and Schwag Coordinator

    Duluth Homegrown Music Festival
    Jun 2015 - Mar 2016

    Sales Associate

    Bath & Body Works and White Barn
    Sept 2015 - Jan 2021

    Account Manager

    Alakef Coffee Roasters, Inc. | City Girl Coffee Company
    Greater Minneapolis-St. Paul Area
    Mar 2021 - Jan 2022

    Marketing Coordinator

    H2I Group, Inc.
    Jan 2022 - Jun 2023

    Marketing Coordinator

    Wisdom
    Current Company
    Jun 2023 - now

    Recruitment Marketing Specialist

    Marvin
  • About me

    Recruitment Marketing Specialist

  • Education

    • Umn carlson school of management

      2014 - 2018
      Bachelor of business science - bsb marketing 3.337
  • Experience

    • Duluth homegrown music festival

      Aug 2013 - May 2016
      Steering committee and schwag coordinator

      Schwag Coordinator responsibilities included: • Reaching out to 100+ local and national companies to acquire free items as a thank you to Festival performers• Taking possession of items from participating companies and safely delivering them to Homegrown HQ, "The Chicken Shack"• Coordinating the stuffing of 150+ band bags alongside a team of colleagues• Maintaining and furthering relationships with existing participating companies in an attempt to increase donations for subsequent years. Steering Committee Member responsibilities included: • Attending all monthly and/or weekly Steering Committee meetings• Maintaining a position on at least one subcommittee• Spreading news about current and upcoming Homegrown events• Helping to select 180-200 performers from 300+ applicants• Delivering and hanging promotional materials at local businesses• Delivering boxes of Homegrown Field Guides to local businesses• Providing information about the festival to volunteers, performers, and festival-goers• Picking up and dropping off volunteer materials Show less

    • Bath & body works and white barn

      Jun 2015 - Mar 2016
      Sales associate

      Responsibilities included: • Achieving and exceeding the required daily sales goal• Helping customers select items that best suit their tastes and needs• Upselling additional items to customers • Setting up and taking down product displays to corporate specifications• Cleaning the store at closing time, including sweeping, mopping, front-facing product, replenishing product, and sanitizing sinks.• Taking inventory of all store products

    • Alakef coffee roasters, inc. | city girl coffee company

      Sept 2015 - Jan 2021

      Responsibilities included: • Facilitating the gain of new business for the company through securing new clients and upselling existing clients• Identifying new market opportunities inside and outside of the company's current service region• Servicing current accounts when necessary through phone, email, and personal visits• Developing and scheduling promotional plans for partnering grocery clients• Conducting training sessions for new and current accounts where applicable• Facilitating client purchases of equipment and products•Assisting Marketing Team with Point of Sale development and implementation for grocery and food service customers•Scheduling social media posts and marketing emails through HootSuite, Later.com, and MailChimp•Creating promotional videos and blog posts for use on company’s website and social media channels •Assisting VP Sales in the introduction of City Girl Coffee to The Mayo Clinic, a high-profile new customer, utilizing my capabilities in food service, marketing, and account management Show less

      • Account Manager

        Jun 2018 - Jan 2021
      • Brand Ambassador

        Mar 2017 - Jun 2018
      • Marketing Intern

        Sept 2015 - Jun 2018
    • H2i group, inc.

      Mar 2021 - Jan 2022
      Marketing coordinator

      Responsibilities Included: • Developing project plans for Marketing team by identifying, assigning, and tracking status of tasks to meet deadlines• Sourcing and ordering print collateral, SWAG give-aways, corporate gifts, and trade show setups • Building Technical Proposals for multi-million dollar project bid submissions• Coordinating nationwide trade show booth & collateral deliveries, show-exclusive promotions, email communications, and post-show debriefing with Sales team to continuously improve this process • Attending trade shows to gain market insight, connect with customers, and learn how to better communicate our capabilities in relation to customers’ pain points• Hosting internal & external webinars with an above-average attentiveness score • Writing and reviewing performance of eBlasts, blog posts, social media posts, and webpage content across three brands• Implementing nationwide process for obtaining professional employee headshots and resume information for use in print & digital collateral and Technical Proposals Show less

    • Wisdom

      Jan 2022 - Jun 2023
      Marketing coordinator

      Responsibilities Included: • Developing and executing a process for responding to customer reviews• Overseeing Google My Business profile and TripAdvisor profile, making updates when necessary• Reporting weekly on broadcast performance • Creating, sending, and reporting on surveys • Creating, sending, and reporting on emails for general news, events, merch drops, and more• Scheduling programming for 13 LED panels and TV screens both during events and during open hours.

    • Marvin

      Jun 2023 - now
      Recruitment marketing specialist

      Responsibilities Include:•Establishing, executing, and optimizing recruitment marketing campaign strategies across multiple channels to attract the target audience and build talent pipelines•Setting KPIs to measure marketing campaign performance while regularly monitoring and identifying areas for optimization•Partnering with internal and external creative teams to develop recruitment marketing campaigns and marketing collateral, including videos•Enabling talent acquisition teams with digital, social, and video content and other supporting hiring elements to drive candidate engagement and follow brand standards and best practices Show less

  • Licenses & Certifications