Experience

• 

  Diethelm malaysia sdn bhd

  Jan 1999 - Feb 2000

  Veterinarian

  Roles and responsibilities:-1. Technical support for the division.2. Marketing communication development and management Selected achievements:-1. Double the sales of Avian ISBI biological within one year of service. 2. Extensive coverage of farms and integrators with the sales team throughout Malaysia. 3. Develop marketing communication tools for ISBI, pharma and feed additive products. It is a great milestone as the division is lacking in the marketing communication tools. Tunjukkan kurang

• 

  Rhonema malaysia sdn bhd

  Feb 2000 - Jan 2009

  Techno-commercial manager

  Roles and responsibilities:-1. Responsible for companion animal & equine business, Avian ISBI biological business.2. Responsible for the establishment and management of the GMP veterinary pharmaceutical plant.3. Responsible for regulatory affairs specialized in Pesticide products and advertisement and company regulatory requirements and compliance. 4. Director of laboratory and committee in R&D.Selected achievements:-1. Lead the Avian vaccine (ISBI) marketing division for 4 years (YR2000 – 2004), develop various marketing communication tools and conduct technical seminars to integrators and farmers.2. Successfully obtained National salmonella eradication certificate for a large scale layer farm and then it is eligible to export its products to neighbouring country. 3. Launch and manage various key products successfully (e.g. Frontline Spray, Frontline Spot On, Frontline Combo/Plus, Recombitek and PureVax vaccines, VetriScience nutraceuticals products, Destron Fearing animal identification system).4. Committee in spearheading Rhone Ma Malaysia Sdn Bhd in achieving ISO9001 Quality Management System and OHSAS 18001 Occupational Health and Safety Management System certifications in 2002 and 2003 respectively.5. Committee in spearheading Vet Food Agro Diagnostics (M) Sdn Bhd in achieving ISO/IEC17025 Laboratory Quality Management System certification and lead auditor for ISO/IEC17025 Laboratory Quality Management system.6. Committee in establishing Asia-Pacific Special Nutrients Sdn Bhd as research and development entity and awarded the BioNexus status from Malaysian Biotechnology Corporation to lead pioneering work in biotechnology, veterinary diagnostics, food and agricultural R&D. 7. Establish the veterinary pharmaceutical plant with GMP compliance.8. Regulatory affairs (Managing product registration and licensing processes) Tunjukkan kurang

• 

  Rhone ma malaysia sdn bhd

  Jan 2009 - Nov 2012

  Director of technical services/ regulatory affairs & gmp & qa manager

  Leading marketing division, regulatory affairs division and head of veterinary pharmaceuticals manufacturing plant.Roles and responsibilities:-1. Head of divisions for companion animal & equine business units, veterinary pharmaceutical plant and regulatory affairs. 2. Director of laboratory and committee member of R&D department.Selected achievements:-1. Setting up and managing Companion Animal and Equine business units which has achieved more than 22 folds business growth within 11 years. 2. Emerge top in Merial’s Other Asia Marketing Campaign contest under CWD category in 2010 as the best innovative ideas, commitment delivery for impressive business growth.3. Leading the regulatory affairs team to manage the regulatory requirements and compliance of the company. 4. Manage and prioritize the registration process for pesticide, biological and veterinary pharmaceutical products as well as their advertisement registration.a. Rhone Ma has emerged as the leading company in product registration submission and approval for veterinary pharmaceutical products.b. Rhone Ma is the most active and has most pesticide advertisement approvals for veterinary pharmaceutical sector.5. Establish and manage the accredited Good Manufacturing Practice (GMP) pharmaceutical plant facility for veterinary pharmaceuticals manufacturing and packaging that has gained recognition from National Pharmaceutical Control Bureau (Ministry of Health) as the benchmark for industry during their accreditation audit on 22 Aug 2011.6. Lead auditor IQOHS MS and GMP (PIC/s)7. Director and authorized signatory for Vet Food Agro Diagnostics (M) Sdn Bhd, the leading ISO17025 accredited veterinary laboratory in Malaysia.8. Executive committee in the R&D team specializing in product research and development including the intellectual properties management of the company. There are 3 patent pending, 48 trademarks registered and 24 products in research and developmental stages. Tunjukkan kurang

• 

  Merial

  Nov 2012 - Jan 2018

  Head of avian

  Head of Avian Business for Thailand, Myanmar and India Subcontinent.Roles and responsibilities:-Responsible for overall Avian business strategy and channel management of this territory.Selected achievements:-1. Avian sales compound annual growth rate achieved 23% from 2012 – 2016. 2. Market share (Ceesa) Pakistan – grow from 33% to 48%. 3. Avian sales results (F3 or estimated actual) exceeded B13, B14, B15 and B16 expectations. 4. Achieved and exceeded B13, B14, B15 and B16 business operating income expectations – margin and pricing control 5. Business plan and budget presentation to CEO in 2013 6. Evaluate operation models of individual countries 7. Participate and develop commercial excellence project entitles; Sustainable Revenue Growth of Selected Avian Vaccines in Pakistan, New market development Myanmar and Nepal 8. Coordinate with global strategic marketing in ensuring sufficient supports provided to distributors (mainly technical and vaccine technology solution) 9. Cross functional communication and management (industry operation, finance, regulatory affairs, logistics and information system) 10. Develop and maintain good relationship between Merial and distributors. 11. Organize regional meeting (Avian Forum 2013, Bangkok, Avian Forum 2014, Kaohsiung, VIV Bangkok, WVPA Cape Town, 2015 and etc.) Tunjukkan kurang

• 

  Hipra

  Jan 2018 - now

  Roles and responsibilities:-Responsible for Avian marketing and technical management of the Asia Pacific and Oceania region. Selected achievements:-1. Coordinating with Regional business manager in strategic planning and implementation of marketing and technical initiatives.2. Define and set strategic objectives and review subsidiaries budget, 3 year and 5-year business.3. Managing regional technical and marketing specialist and subsidiaries technical and marketing managers.4. Organize multiple marketing communication activities (e.g. Hipra University (NDV), Hipra University (aMPV), seminars/ workshops) for various countries especially during the period of Covid-19 lock down period. 4. Managing subsidiary’s launching event, product launching events and key account management/ customer relationships management. 5. Managing product clinical trials and field trials. Tunjukkan kurang Roles and responsibilities:-Responsible for Avian marketing and technical management of these countries (Malaysia, Cambodia, Myanmar, Bangladesh, India, Nepal, Sri Lanka, Pakistan, Iran).Selected achievements:-1. Strategic planning and implementation of marketing and technical initiatives.2. Launching of products and continuous product features and disease prevention solution reinforcement.3. Organize multiple marketing communication activities (e.g. Hipra University (NDV), Hipra University (aMPV), seminars/ workshops).4. Managing subsidiary’s launching event, product launching events and key account management/ customer relationship management. 5. Managing product clinical trials and field trials.6. Speaker in various regional congresses (e.g. WVPA, IVPS, WPSA). Tunjukkan kurang

  • Regional Marketing and Technical Manager, Asia and Oceania

    Jan 2020 - now

  • Regional Marketing and Technical Specialist, Asia and Oceania

    Jan 2018 - Jan 2020