
Timeline
About me
Assistant Manager @GEP | Digital Marketing Strategist | Content Connoisseur | Social Media Advocacy | LinkedIn Certified Marketing Insider | Passionate about Employee Advocacy & Paid Marketing
Education

Sies graduate school of technology
2013 - 2015Bachelor of commerce - bcom
Sies graduate school of technology
-High school
Welingkar institute of management
2016 - 2018Master of business administration - mba marketing
Experience

Smartstay.in
Mar 2013 - Jun 2017Responsibilities : - End to End execution of marketing projects and campaigns, including ideation, creation of collateral's, distribution of collateral's in various media and measurement and analysis of impact.- Execution of Social Media Marketing efforts- Measure and report on performance of all digital marketing campaigns- Assist with brainstorming new and creative campaigns- Work with an internal and external team to deliver tasks
Assistant Manager - Digital Marketing
Apr 2016 - Jun 2017Social Media Specialist
Mar 2013 - Apr 2016

Rise it & digital marketing
Jun 2017 - Feb 2019Social media marketing manager• Managing 6 Accounts from various sector and creating marketing and social.• Media campaigns and strategies, which includes budget planning, content ideation, and implementation schedules.• Monitoring the Social Media Campaigns through media analytics and dashboards.• Assisting the company’s business development team in developing proposals within the digital marketing segment.• Collaborating with Marketing and Sales teams as well as key agency media partners to gather information towards analyzing efficiency and Return on Investment (ROI) of all brand management events.• Providing training and guidance to social media and marketing team members on social media implementation best practices and strategies.• Reporting of campaigns with in-depth analysis on performance of keywords, ad copies, bounce rates, etc. Coordinating and Monthly meet with Client to discuss and strategies future action plan and set goals. Show less

Indian television dot com pvt ltd
Feb 2019 - May 2019Social media marketing manager• Conceptualize and execute end-to-end digital marketing campaigns which include social media marketing, email marketing, App management Website development.• Develop and implement SEO and PPC strategies• Promotion of Ongoing Events on Social Media and Digital Platform.• Website Management and Development.• Create content on a calendar schedule and develop engaging, innovative content for posts.• Analyze social media campaigns with analytic tools.• Map out digital marketing strategy and then drive that strategy. Show less

Capgemini
Jun 2019 - Feb 2023• End to end ownership of Capgemini social brand channels and strategy across Facebook, Twitter, Instagram, and YouTube and others, including execution of activations from concept to post-implementation analysis.• Run virtual teams across business functions, disciplines, roles and locations, leveraging agile methodologies.• Find new and exciting ways to engage customers via social media channels to drive awareness, conversation and affinity for the Capgemini brand and its content.• Handle the Employee Advocacy program by managing and guiding Stakeholders and Employees on their personal roadmap to become digital influencers. • Maintain project plans, track execution across teams, report status, and manage budget. Show less • Setting up social selling process in the European Regions with different Accounts.• Regularly coordinate with stakeholders and ABM’s for updates and inputs.• Create editorial calendars and syndication schedules• Continuously improve campaigns by capturing and analyzing the appropriate data/metrics, insights and best practices.• Collaborate with other departments (MACS, Sales, Design etc.) to manage and coordinate actions• Build and execute social media strategy through competitive research and platform benchmarking.• Identify trends and insights, and optimize campaign spend based on the insights.• Brainstorm new and creative growth strategies.• Plan and manage RFP’s and Pursuit campaigns (Paid and Organic) for accounts. Show less
Global Digital Marketer
Nov 2021 - Feb 2023Process Lead Social Selling
Jun 2019 - Nov 2021

Gep worldwide
Jan 2023 - nowAssistant manager - digital marketing
Licenses & Certifications
- View certificate

How to research and write using generative ai tools
LinkedinAug 2023 - View certificate

Inclusive mindset
LinkedinJun 2023 - View certificate

Linkedin marketing strategy
LinkedinAug 2023 - View certificate

Learning linkedin sales navigator (2020)
LinkedinMay 2023 - View certificate

Linkedin content and creative design
LinkedinNov 2023 - View certificate

Learning gdpr
LinkedinJun 2023 - View certificate

Linkedin certified marketing insider
LinkedinNov 2023 - View certificate

Linkedin marketing solutions fundamentals
LinkedinSept 2023 - View certificate

Cybersecurity at work (2020)
LinkedinJun 2020 - View certificate

Linkedin marketing strategy
LinkedinAug 2023
Honors & Awards
- Awarded to Monesh MohananRising Star - Sep 2022 Capgemini Sep 2022
- Awarded to Monesh MohananSales Champ Capgemini Jun 2020 • Helped the team get registrations from a major campaign using digital marketing channels.• Worked with the accounts and sales team to build lead database using paid campaigns.
Languages
- enEnglish
- maMalayalam
- hiHindi
- maMarathi
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