Alicia Chamaillé

Experience

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  Exclusive Books

  Dec 2012 - Jul 2014

  Night staff supervisor

  Dealt with customer inquiries which including organising customer orders, selling and recommending books. Organising the store which included shelving, stock take, returns, cash up and managing those on shift.

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  Cape town globalist

  Feb 2015 - Oct 2015

  Deputy Editor

  The Cape Town Globalist is a student run, international affairs magazine at the University of Cape Town. The Cape Town Globalist is part of Global21, a network of magazines around the world.As Deputy Editor I helped recruit more members and recruit team members, supervised and organised the team, helped planned the year, responded and wrote emails, sourced images, wrote articles, edited articles, organised distribution of magazine and organised launch events

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  Inside Guide

  Oct 2016 - Jun 2019

  Content Writer

  In this position I write events, reviews and travel-related online articles with a Cape Town focus. These articles require research, fact-checking of information, source images as well as interviewing sources when doing a review. I correspond with sources, PR representatives and organisers to get as much first hand information as possible as well as to secure customers for paid content. I also implement Google AdWords for Keyword Planning and SEO as well as other online marketing techniques to insure that the articles, and their social media outreach, make as much of an impact as possible. Show less

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  VoiceMap Audio Tours

  Aug 2019 - now

  As Head of Content Distribution, I lead VoiceMap's marketing efforts and oversee its distribution channels. My responsibilities include managing our social media pipeline and increasing brand awareness as well as supervising our reseller partner channels and affiliate relationships. My goal is to expand our global reach through strategic distribution and marketing efforts.I work alongside our Head of Content to manage the production pipeline, ensuring each tour is logistically sound and meets VoiceMap's high-quality standards. This involves proofreading and copyediting tour scripts for clarity and ensuring that tours work technically. I work with a range of publishers, from travel writers and individual guides to larger companies with their own aims and goals. I also find new partnerships that can help us grow and offer unique experiences in sought-after destinations. I help cultivate and nurture these relationships, ensuring that each publisher has a smooth journey from development to post-publishing. Show less VoiceMap is a publishing platform and mobile app for self-guided audio tours that uses GPS to play audio at the right time and place. With over 900 tours across 300 destinations in 62 countries, we've worked with brands and passionate locals to tell their stories. At VoiceMap, I find new brands and individuals as well as work with those who find us and help them bring their tours to life, finding the balance between storytelling and what's logistically possible. Along with editing and reviewing the tour's content, I also do keyword research, source images, proofread and where necessary write new copy for the tour's title, summary and description. I also head up VoiceMap's distribution channels, working to add our products to platforms like TripAdvisor, Viator and GetYourGuide. This often involves copywriting for e-commerce and making sure the tours are marketed correctly for each platform. I help manage our social media pages too, creating copy, sourcing images where necessary and creating videos and reels. I assist with customer support queries, answering questions about how our tours work and helping them to troubleshoot any technical difficulties they might have with the app. Show less

  • Head of Content Distribution

    Sept 2024 - now

  • Senior Content Editor

    Aug 2019 - now