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Anna Martinez, MBA

Anna Martinez, MBA

Public Relations Intern

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  • Timeline

  • About me

    PR Specialist @ STA | Media Relations, Strategic PR Planning, Crisis Communications

  • Education

    • Universidad Inteamericana de Puerto Rico - Recinto Metropolitano

      2015 - 2018
      Bachelor's degree Business/Corporate Communications Magna Cum Laude

      Activities and Societies: Secretary of Student Exchange Association Dean's List award for two consecutive years (2016-2018)

    • University of Central Florida

      2018 - 2019
      Master of Business Administration - MBA Business Administration and Management, General

  • Experience

    • Arteaga & Arteaga Advertising

      Jan 2018 - Jun 2018
      Public Relations Intern

      -Coordinated events and press conferences for different clients.-Developed corporate communication strategies and programs, including project timelines.-Coordinated influencer meetings and events.-Identified issues that impacted the clients reputation and developed a communications plans to mitigate the situation.-Created and distributed press releases, fact sheets, talking points and speeches.

    • Fifty & five

      Feb 2019 - Sept 2019
      Social Media Intern

      -Managed clients social media accounts and provided customer service/review, with daily engagements.-Provided clients with bi-weekly and monthly engagement recaps.-Assisted editors and marketing managers to make the most of social media ROI and monthly ROMI.-Monitored existing Social Media Strategies to continue increasing brand awareness. -Created content to promote each brand, increasing interaction and engagement with clients through promotions/products.

    • Orlandovacation.com

      Sept 2019 - Apr 2020
      Social Media Manager

      -Developed relevant content topics to reach our target customers.-Created, curated, and managed all published content (images, video and written). -Successfully lead campaigns on social media platforms such as Facebook, Instagram and Twitter. -Implemented new features to develop brand awareness, like promotions and competitions.-Became an advocate for the company in social media platforms, engaging in dialogues and answering questions where appropriate.

    • Alianza for Progress

      Jul 2020 - Apr 2021
      Communications Specialist

      -Identify and pursue opportunities for business development with new organizations within different sectors-Remain aware of emerging trends, issues, and opportunities for the organization-Lead events that promote the organization's mission through press releases, networking and campaigns

    • AT&T

      Aug 2021 - Dec 2021
      Communications Specialist

    • Montverde Academy

      Dec 2021 - Jun 2022
      Communications Manager

    • Avant Healthcare Professionals

      Jun 2022 - Feb 2024
      Public Relations & Communications Specialist

    • Student Transportation of America

      Feb 2024 - now
      Public Relations Specialist

  • Licenses & Certifications