Experience

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  St. galler tagblatt ag

  Aug 2007 - Aug 2011

  Apprenticeship mediamatics

  Mediamatician work with various media technologies and media channels. They work at the interface of administration, marketing and IT. They edit images, texts and videos. They operate websites, social media channels or develop advertising materials such as brochures or flyers.

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  Stafag communications ag

  Jun 2012 - Jan 2015

  Information technology support consultant

  As a customer service representative, I provided exceptional communication and support for clients’ home network needs. I advised clients on the best internet, TV, and phone packages based on their usage habits and budget, and provided troubleshooting support through phone, email, and live chat channels to quickly resolve any technical issues they experienced.In addition to my customer support work, I contributed to the company’s design efforts by creating concepts for brochures, advertisements, and other marketing collateral. I also provided input on user experience and suggested improvements to the company›s website design, all with a focus on enhancing the user’s journey and satisfaction.My strong customer communication skills and ability to provide solutions have made a positive impact on the company and our users. Show less

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  Griesser ag

  Feb 2015 - Feb 2016

  Marketing coordinator

  As a designer and project manager, I prioritize delivering exceptional user experiences in all aspects of my work. I have a proven track record of success in managing projects and implementing effective marketing strategies. In this role, I redesigned product brochures using Adobe InDesign, creating versions in multiple languages to appeal to a wider audience. I worked closely with agencies to ensure that designs were in line with brand guidelines and incorporated feedback from the marketing team. Additionally, I organized events to showcase our products, coordinating with different teams and vendors to ensure a smooth execution.In addition to my design work, I implemented new online strategies with a focus on search engine advertising, resulting in increased website traffic and sales. Overall, my work has improved product visibility and provided exceptional user experiences while meeting project objectives and staying within budget and timeline constraints. Show less

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  Netpulse ag

  Mar 2016 - Dec 2016

  Project manager

  As a project manager, I have extensive experience using agile methodologies to manage digital marketing campaigns for multiple clients. I have utilized tools such as JIRA to create and manage project backlogs, prioritize tasks, and track progress, ensuring that projects are completed on time and within budget. To mitigate potential risks and ensure project success, I have performed comprehensive risk analysis, stakeholder management, and change management. I have also developed and implemented project plans that include detailed project timelines, milestones, and deliverables.In my focus on delivering exceptional user experiences, I have incorporated various research and data analysis methods, including user research, market analysis, and competitive analysis. I have used techniques such as A/B testing, multivariate testing, heat maps, user session recordings, and other tools to analyze user behavior and optimize campaigns. Additionally, I have experience with tracking tools, customer journey mapping, and user flow analysis to improve the customer experience.To prioritize user experience, I have implemented user-centered design principles, such as conducting user interviews and creating user personas to inform design decisions. I have also worked closely with cross-functional teams, including designers, developers, and content creators, to ensure that the final product meets user needs and aligns with business objectives. Show less

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  Ict-berufsbildung schweiz

  Jan 2017 - now

  Chief expert for mediamatics exam

  As the chief expert in a 4-year apprenticeship program, I was responsible for overseeing the practical exams of multiple apprentices. This involved coordinating with other experts and evaluating the skills of each apprentice to determine their final mark. Through this experience, I gained valuable expertise in assessing practical skills and working collaboratively with a team of experts to ensure accurate evaluations.

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  Online marketing ag

  Mar 2017 - Mar 2019

  Project leader

  My approach to digital marketing involved utilizing both qualitative and quantitative research methods to gain a deep understanding of the needs and preferences of the target audience. This included using tools such as A/B testing, multivariate testing, heat maps, user session recordings, and other methods to analyze user behavior and optimize campaigns.I also had extensive experience with tracking tools, customer journey mapping, and user flow analysis to gain insights into the user experience and identify areas for improvement. This allowed me to offer valuable business development, mobile strategy, and UX advice to clients, including proposing A/B testing plans to improve their digital marketing efforts.In my role, I successfully managed media budgets up to 250k, and developed effective online marketing campaigns for high-profile companies such as Toyota Switzerland. By incorporating advanced psychological research methods into my work, I was able to consistently achieve impressive results and drive business growth for my clients. Show less

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  Creative and code

  Apr 2019 - now

  Founder, director of ui/ux at creativeandcode.ch

  As an IT Project Manager with a specialization in HCD, I have successfully led and managed cross-functional teams of over 20 talented individuals in diverse IT projects. My focus has been on delivering seamless project execution, meeting deadlines, and exceeding client expectations. By employing effective project management methodologies, I have ensured the successful implementation of IT solutions while maintaining a strong emphasis on user experience. In addition to my project management responsibilities, I have taken an active role in educating and mentoring team members in the fields of informatics and mediamatics. One of my key areas of expertise lies in the integration of AI technologies within IT projects, utilizing a human-centered design approach.By aligning AI capabilities with user needs, I have implemented innovative solutions that enhance user experiences and drive business value. This has involved conducting comprehensive user research, leveraging design thinking methodologies, and collaborating closely with stakeholders to ensure the seamless integration of AI technologies. In my role as an IT Project Manager, I have led successful projects by employing a range of project management methodologies and tools. I have set clear project objectives, created comprehensive project plans, and effectively managed project timelines and resources. By utilizing my strong analytical skills, I have identified and mitigated potential risks and issues, ensuring the successful delivery of projects within budget and scope. By effectively communicating and coordinating with diverse stakeholders, including designers, developers, product managers, and business analysts, I have fostered strong partnerships and ensured alignment towards project goals. This collaborative approach has resulted in the successful delivery of projects that meet business objectives and user expectations. Show less

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  Zürcher lehrbetriebsverband ict

  Jan 2020 - now

  Coach apprentices in mediamatics and information technologies

  I also coach apprentices in web development and design, and create new modules for an educational tool to help others learn about UX design. My passion for teaching and mentoring has allowed me to develop apprentices’ skills and help them achieve their career goals. By sharing my knowledge and experience, I have been able to contribute to the growth and development of the next generation of UX designers and developers.

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  Zbw - zentrum für berufliche weiterbildung

  Jan 2020 - now

  Coach apprentices mediamatics and information technologies

  I also coach apprentices in web development and design, and create new modules for an educational tool to help others learn about UX design. My passion for teaching and mentoring has allowed me to develop apprentices’ skills and help them achieve their career goals. By sharing my knowledge and experience, I have been able to contribute to the growth and development of the next generation of UX designers and developers.

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  Ict-berufsbildung zentralschweiz

  Jan 2020 - now

  Coach apprentices mediamatics and information technologies

  I also coach apprentices in web development and design, and create new modules for an educational tool to help others learn about UX design. My passion for teaching and mentoring has allowed me to develop apprentices’ skills and help them achieve their career goals. By sharing my knowledge and experience, I have been able to contribute to the growth and development of the next generation of UX designers and developers.