Zoey Chong

Zoey Chong

Property Sales Promoter

Followers of Zoey Chong284 followers
location of Zoey ChongWP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

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  • Timeline

  • About me

    Performance Marketing Specialist | Tik Tok Marketing | E-Commerce Optimisation

  • Education

    • Xiamen University Malaysia

      2017 - 2020
      Bachelor's of Management in International Business International Business 3.27 CGPA

      Activities and Societies: Photography, English Language Society, Outdoor Adventure Club • PRESIDENT of PORTRAIT EXPERT x VIVO Photo Exhibition• PRESIDENT of PORTRAIT EXPERT x VIVO photography contest• PRESIDENT of XMUM Photography Club

    • SMJK Ave Maria Convent

      2011 - 2015
      Science 10 A's

      Activities and Societies: Netball, Karate, Girl Guides, Life-Saving society, Library Prefects, English Language Society • PRESIDENT of SMJK Ave Maria Convent Life-Saving Society• VICE TREASURER of SMJK Ave Maria Convent Board of Librarians

  • Experience

    • Eco World Development Group Berhad

      Jan 2018 - Jan 2020
      Property Sales Promoter

      - attending to customer enquiries- customer engagement and show-house viewing - event assistance and customer registration

    • Trigle Dynamic Sdn Bhd

      Sept 2019 - Sept 2019
      Event Staff (Honda 900k event)

      - organising client information- processing booking and organising test drive schedules for customers- communicating with the salespersons to engage with customers

    • Sunsuria Berhad

      Feb 2020 - Apr 2020
      Marketing Intern

      - Assisted in general administrative tasks- Involved in planning and organising of promotional events for the company- Management and monitoring of social media of the company- Design promotional posters and social media content- Assist in purchase order and goods received notes submission and verification process

    • WD Branding

      Sept 2020 - Aug 2021
      Digital Marketing Executive | Facebook Marketing

      - Plan, execute and optimise Facebooks ads. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)- Design and plan marketing campaigns, working closely with production companies and KOL's to produce content for clients.- Design, plan and maintain a digital media presence for clients to ensure brand awareness in the digital space- Identify trends and insights, and optimise performance based on the insightsKOL's sourcing, management and liasing with them for Youtube content creation Show less

    • LEXCO Malaysia

      Sept 2021 - May 2022
      Digital Marketing Specialist | Medical Mask Company

      - Designed & maintained user-friendly website, driving increased engagement and sales.- Optimized Shopee store, boosting visibility, conversions, and revenue.- Managed end-to-end ad campaigns across Facebook, Instagram, and Shopee.- Led impactful marketing campaigns, elevating brand awareness and presence.- Orchestrated high-quality product photoshoots for enhanced appeal.

    • Yescom Import & Export Sdn Bhd

      May 2022 - now
      Performance Marketing Specialist | K-Beauty & Fashion Brands | Tik Tok, Shopee, FB, IG Ads

      Responsibilities:- Development of performance marketing such as across various social media and e-commerce platforms focused on conversions and sales- Analyze performance data to identify key insights and recommend actionable improvements to enhance ad campaign effectiveness.- Collaborated across teams to optimize live stream settings for enhanced ad conversions.- Led engaging TikTok content creation, resonating with the audience.- Budget management and ensuring efficient allocation of resources for maximum ROI.- Developed a data-driven approach for content curation and optimisation.Achievements:- Enhanced live stream settings, leading to 20% higher conversions.- Drove x8.8+ ROAS through expert TikTok, Shopee, and Facebook ad campaigns.- Achieved 30% monthly sales growth, fueling brand profitability. Show less

  • Licenses & Certifications

    • Hubspot Academy Content Marketing Certification

      HubSpot Academy
      Aug 2020
      View certificate certificate
  • Honors & Awards

    • Awarded to Zoey Chong
      2018 Chinese Ambassador Scholarship Award Embassy of the People's Republic of China in Malaysia Nov 2019
    • Awarded to Zoey Chong
      Director’s Commendation for Excellent Academic Performance throughout Foundation Year 2016 Xiamen University Malaysia Dec 2016