Experience

• 

  Yapı kredi

  May 2001 - Oct 2001

  Credit cards financial planning and risk management

  Preparing loan payback plans and tracking of payments.

• 

  Anadolu efes

  Aug 2002 - Jul 2013

  Determining the corporate communication strategies for abroad operation countries (Russia, Moldova, Kazakhstan, Ukraine). Sustainability and CSR managing and reporting, creating projects to empower the internal communication. Managing PR activities (Press release, Q&A’s, media statements, interviews, weekly reports for CEO based on operation countries, investor relations organization). Organizing PR events (press meetings, press release, roundtable meetings, interviews, Q&A documents, executive speeches). Managing corporate social responsibility (CSR) projects, corporate sponsorships. Preparing corporate advertisements in all media channels. Planning and execution of brand communication activities for the brands, One Love Festival, Blues Festival and local sponsorships. Organizing PR events based on sponsorship projects and Efes Pilsen brand (press meetings, press release, roundtable meetings, interviews, Q&A documents). Management of brand sponsorship activities (University festivals, congress and launch events). Organizing research studies according to the brands needs. Organizing sales research for all regions in Turkey using the full detection method and preparing research reports. Preparing market share reports. Realization of sales budget and preparation and execution of merchandising operations. Executing sales and marketing activities in order to maximize volume & profit.

  • Corporate Communications Manager

    Jun 2011 - Jul 2013

  • Marketing communication Executive

    Jun 2010 - Jun 2011

  • Brand Executive

    Aug 2006 - Jun 2010

  • Research specialist

    Sept 2004 - Jul 2006

  • Sales representative

    Aug 2002 - Sept 2004
• 

  Northel elektromekanik a.ş.

  Sept 2013 - Apr 2018

  Sales & marketing and business development manager

  Managing sales activities, creating new channels and tracking regulations, corporate affairs management, tender process and TS-EN 61400 certification process management

• 

  Sonova group

  Oct 2018 - Jul 2020

  Marketing manager

  Creating local marketing strategies for the brand Phonak, UnitronandHansaton according to global strategies, managing activities like congress, fair, dealer meeting, advertising materials etc., pricing, sales campaigns, process management of devices for the legal permission. Position is part ofthe global team and reports to directly HQ in Switzerland.

• 

  Matlı şirketler grubu

  Sept 2020 - Dec 2024

  Marketing manager (yörsan, burdan, proyem and other sub-brands)

  • Developed and executed marketing plans for 11 group brands, including Yörsan, Burdan, and Proyem, resulting in increased brand visibility and customer engagement.• Managed call center, events/projects, digital and social media strategies, corporate communication, PR, for Matlı Şirketler Grubu.• Successfully reported directly to the chairman of the board, ensuring alignment with company goals and objectives.