Experience

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  Medinah country club

  May 2019 - Aug 2019

  Junior golf program intern & coach

  Designed program registration website and operated online booking system to monitor registration, attendance and schedule staffing needs.Utilized email and website marketing to advertise upcoming events. Provided a high quality coaching experience to 120 junior golfers by hosting weekly skill instruction sessions and running biweekly competitive tournament play events.Communicated weekly schedules and tee sheets with members through email blasts and membership platforms.

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  Medinah country club

  May 2020 - Aug 2020

  Assistant golf program coordinator

  Assited the PGA Professional team with tournament operations and the summer Junior Golf Program.Coached 125 junior golfers, aged from 4-18 years old, to progress through a golf for life program. Developed extensive practice plans based on skill level and independently led group, one on one and on-course coaching sessions, with over 40% of each group progressing to the next advancement level.Restructured program operations by incorporating online registration platforms resulting in outstanding feedback and an increase in participation of 48% compared to previous year.Composed copy and created digital graphics to promote program in weekly membership newsletter resulting in 30% of participants joining the program for the first time.Facilitated the set-up of member tournaments, corporate outings and event operations, hosting over 200 members and guests per event. Show less

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  University of central florida

  Dec 2020 - Aug 2021

  Recreation and wellness center member services

  Increased awareness and participation in facility group classes and activites through program promotion via graphic and written content development and social media content creation.Practiced high levels of conflict resolution when ensuring patrons are adhering to policies and provided high quality customer service to all patrons.Responsible for risk management and ensuring the highest level of cleanliness and safety within the facility through routine inspection and direct management of fitness attendant staff. Show less

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  Orlando economic partnership

  May 2021 - Aug 2021

  Marketing and communications intern

  Composed professional AP style copy for website content, external communications and marketing materials including press releases, media alerts, email campaigns and website blogs.Managed multiple social media outlets and produced digital marketing collateral that increased total impressions by 70.6% and a total audience net growth of 23.2% within 2 months of initiating a change of voice.Developed proficency in Microsoft Office, Microsoft Teams, Sprout Social, Hubspot, Meltwater and WordPress platforms. Show less

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  Orlando magic nba team

  Sept 2021 - Sept 2022

  Marketing coordinator

  Created and implemented strategic marketing plans for departments, including Client and Premium Services, Group Sales, Ticket Sales, Premium Hospiality, Social Responsibility and the Orlando Magic Youth Foundation (OMYF).Developed effective marketing creative by providing copy, design briefs and strategic input for traditional and digital advertising campaigns that support various lines of business.Established brand voice with copywriting for external mediums, including radio spots, in-game announcements, online ads, monthly e-newsletters, social media posts, webpages and in-arena digital signage.Led the marketing and managed assets of the Bally Sports Ticket Takeover campaigns and OMYF Open Golf Tournament, including web copy and digital advertising resulting in over $250,000 in campaign revenue and $1 million dollars in donations raised for the Orlando Magic Youth Foundation.Reported post-campaign results, key learnings and future recommendations for all marketing initiatives. Show less

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  Landmark

  Sept 2022 - now

  • Account Director

    Jun 2024 - now

  • Senior Account Manager

    Apr 2023 - May 2024

  • Account Manager

    Sept 2022 - Mar 2023