
Timeline
About me
Paid Media Supervisor @ Sales-Hub | BBA, Facebook Ads, Social Media Marketing
Education

Florida international university
2019 - 2022Bachelor of business administration - bba international business
Florida international university
2019 - 2022Bachelor of business administration - bba marketing
Experience

Chill-n ice cream
Mar 2019 - Jun 2020Team member
Fossil group, inc.
Nov 2019 - Dec 2019SalespersonCustomer service, selling, and working the register

Publix super markets
Sept 2020 - Feb 2021Cashier
Bixa products
Oct 2020 - nowSocial media manager- Manages the day-to-day handling of all social media channels such as Facebook and Instagram, adapting content to suit different channels- Monitors, tracks, analyzes and reports on performance on social media platforms.- Oversees and facilitates social media communities by responding to social media posts and direct messages focusing on developing discussions.- Researches social media trends and inform management of changes that are relevant to the company’s marketing activities.

Q link wireless
Feb 2021 - Aug 2021Social media marketing intern- Work along marketing professionals to develop social media marketing campaigns that align with overall company goals and objectives.- Create and maintain social media strategies and identify strategic weaknesses and make recommendations for the social media channels. - Set key performance indicators for social media initiatives such as targets for a certain number of shares or likes and measures a campaign’s performance against the KPIs. - Use social media marketing tools such as Sprout Social, Canva, and others to create and maintain the company’s social media presence. Show less

Optime consulting
Aug 2021 - Apr 2022Social media specialist- Manage the day-to-day handling of multiple social media accounts on LinkedIn, Instagram, and Facebook, adapting content to suit each company account.- Set key performance indicators for organic and paid social media efforts including engagement rates, impressions, and clicks and measures a campaign’s performance against the estimated KPIs.- Create and oversee paid media campaigns on Google AdWords, LinkedIn, and other social media platforms. - Prepare, schedule, and manage social media content relevant to company accomplishments, events, and partnerships. Show less

Q link wireless
May 2022 - Jan 2023Digital marketing specialist- Develop and manage paid digital marketing campaigns across various channels including Google AdWords, Microsoft Advertising, NewsBreak, Yahoo! DSP, and TikTok.- Analyze and produce daily performance reports of all paid media campaigns for upper management.Optimize advertising spend by implementing proper campaign set up and utilize A/B testing to improve conversion rate.- Implement new strategies to reach monthly KPIs overseen by media manager. - Collaborate with team of digital marketers, designers, copywriters, and developers to deliver the best performing campaigns and landing pages to potential customers. Show less

Sales-hub
Feb 2023 - nowPaid media supervisor- Develops and executes paid media campaigns across multiple channels, resulting in a +1,000% MoM increase in sales- Manages over $3M of monthly ad spend and optimizes campaigns over multiple ad accounts - Tracks and records results of KPIs to provide actionable insights to upper management- Manages social media specialist to ensure the social media strategy of each client is being properly executed to ensure the best results
Licenses & Certifications
- View certificate

Google ads search certification
GoogleJun 2022 - View certificate

Google ads essential training
LinkedinOct 2021 - View certificate

Google ads display certification
GoogleJun 2022 - View certificate

Social media marketing tips
LinkedinNov 2021 - View certificate

Marketing: copywriting for social media
LinkedinFeb 2022 - View certificate

Design thinking
Kellogg executive educationAug 2022
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