Experience

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  New oriental education & technology group (nyse:edu)

  Apr 2009 - Jun 2010

  Senior consultant
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  Study group

  Jul 2010 - Mar 2014

  • Responsible for the student recruitment from all channels for China market• Develop sales and marketing plans to drive NSEs• Target setting and negotiation with agent and feeder partners• Lead planning and implementation of external training days, open days and familiarization trips.• Liaise between Study Group admissions team, our agency and feeder network and our campuses in North America to ensure a high quality partnership, including resolution of enrolment and student service issues• Co-own the sales spend budget for the region providing input and monitoring of spend• Work with marketing team to drive "localization“ of product materials• Gain and provide in-depth market knowledge on the North America international academic market Show less • Develop and support partners, including agent network and feeders, for Study Group North America products;• Responsible for feeder channel recruitment for Canada partner institution from BC off-shore high schools in China• Assist with development and implementation of effective marketing & recruitment plans;• Provide timely, quality customer service support to partners;• Liaise effectively with North America HE Division on service issues;• Represent Study Group programs at agent exhibitions and events;• Meet with prospective students and their parents, and offer effective guidance on appropriate study plans;• Ensure maximum awareness of competitor organizations in local markets; Show less

  • Acting Recruitment Manager, China

    Dec 2013 - Mar 2014

  • Assistant Recruitment Manager, North America Programs

    Jul 2010 - Mar 2014
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  Shorelight

  Mar 2014 - now

  • Senior Regional Director, China

    Oct 2021 - now

  • Regional Director, China

    Jun 2019 - now

  • Deputy Director, Student Recruitment, China

    Dec 2018 - Jun 2019

  • Senior Recruitment Manager, Greater China

    Jan 2016 - Dec 2018

  • Student Recruitment Manager, Greater China

    Mar 2014 - Dec 2015
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  International university alliance

  Jan 2018 - Dec 2018

  Senior partnership manager