Verdzhinia Anderson

Experience

• 

  Focus West

  Aug 2014 - Jun 2017

  Mentor

  The role of a mentor involves working with young people from different age groups and variety of schools around Scotland. The aim of the program is to increase and sustain the number of people going for Higher Education after school in Scotland. Working with young people requires a lot of involvement, discipline and organization. All the activities involve high level of practical skills, learning techniques and critical thinking.

• 

  Glenkeir Whiskies Ltd

  Aug 2017 - Jul 2018

  Marketing Executive

  Managing The W Club – one of the company’s brands, which comprises of a membership-based whisky club and whisky subscription boxes service. The role covered a wide range of responsibilities to support the brand internally and externally:- Managing the brand’s website and all social media channels for The W Club, creating various onlinecontent and running online competitions and campaigns to successfully increase the online presenceof the brand- Planning for and executing all email campaigns for The W Club and for some tasting events for The Whisky Shop- Communicating effectively with the rest of the office team, dispatch team and all staff from thetwenty branches of The Whisky Shop to ensure a co-ordinated and efficient presence of The W Clubbrand both online and offline- Handling all W Club customers’ requests and processing all online orders on daily basis Show less

• 

  Scottish Police Recreation Association (SPRA)

  Aug 2018 - now

  Working within a marketing team to support the organisation`s marketing and communications needs. Reporting directly to the Marketing Manager, responsible for overseeing all external and internal advertising and communications. Also involved in website maintenance, social media strategy and execution, events planning and assessing marketing activities' performance.- Campaign planning & execution – creating content (graphics & copy) for internal newsletters, website news posts, social media and presentations- Advertising management – selling advertising to partners, keeping up with deadlines, processing, reviewing and signing off all artwork and copy. - Events – attending multiple events on behalf of the organisation, setting up stalls, talking to members and/or presenting to audiences of various sizes- Event planning – directly involved in the planning and organisation of the annual events hosted by SPRA. Responsible for the events hosted in the West of Scotland, including budget management, searching for and securing venues and ordering materials/merchandise for the day- Website maintenance – making sure all website pages are up to date, creating new graphics, adding new sections and monitoring SPRA`s classifieds page- General administration – researching and enquiring about new discounts. Following up with current partners to keep existing listings up to date Show less

  • Marketing and Communications Manager

    Sept 2022 - now

  • Marketing Officer

    Aug 2018 - Oct 2022