Experience

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  D graphic studio, inc.

  Jan 2010 - Jan 2012

  Web designer

  • Launched social media strategies on different social media platforms including Facebook, Twitter, Linked In, and Google+ to entice users to click to landing pages and sign up for newsletters.• Executed all client's website updates, layout changes, and design collateral via HTML/CSS, Adobe Creative Suite across a network of 28 e-commerce websites indexed for SEO opportunities.• Assisted small businesses by helping design their websites in different formats using HTML and tools such as Wordpress, AdobeDreamweaver CS5, Flash, Photoshop, and Illustrator.• Interfaced with customers and gathered website requirements and used the information in the generation of draft designs forcustomer review. Also provided basic SEO support for clients.• Designed logos using Illustrator, including support of online and offline advertisements for various companies (business cards,banner ads, posters/presentation folders, and brochures).• Worked with different Social Networking websites, such as Face book, Twitter, LinkedIn, and Google+. Show less

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  Paaia (public affairs alliance of iranian americans)

  Jan 2012 - Jan 2012

  Website admin

  • Updated banking site with digital assets: banners, ads, digital photography/enhancement, and create PowerPoints.• Built HTML emails and e-newsletter layout using Dreamweaver.• Provided website support and management directly to organization supervisors including working with other team members tocomplete weekly requirements on the website and via social networks including PAAIA’s Facebook page.• Kept website updated by addition of content and general management of web pages through a backend CMS in ASP, includingintegration of video and audio media and basic styling via CSS.• Supported customer engagement by designing HTML Newsletters via Dreamweaver and publishing them to subscribers. Show less

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  Amia (american medical informatics association)

  Jan 2012 - Jan 2012

  Web designer

  • Developed Drupal 7.0 website and numerous marketing programs (direct mails, brochures, banners, flyers, presentation folders, newsletters, logos, and advertisements) with digital graphic de sign tools including Adobe Photoshop, InDesign and Flash.• Supported redesigning and improvement of AMIA’s website usability based on user feedback.• Improved structure of website via HTML/CSS techniques on Drupal6 CMS to better aid maintenance and upgrades.• Starting to organize and migrate previous website content in PDFs into new Drupal pages. Show less

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  Henry m. jackson foundation for the advancement of military medicinecenter for deployment psychology

  Oct 2012 - Jun 2017

  Ui/ux designer

  • Coordinated website project migration from Python to Drupal 7.5 including content extraction, template population, subject matter expert review, and redesign of all mobile platforms to comply with corporate visual identity guidance and usability best practices.• Produced wireframes, Javascript frameworks, HTML code and CSS that contributed to user-centered design (UCD) efforts for dozens of web pages.• Produced monthly Google web traffic analysis reports including recommendations on how to increase web traffic and usability research, key content highlights, and social media strategies.• Contributed to front-end and back-end development for a website overhaul. Resolved online training event issues causing site crashes, ensured the technical feasibility and optimum functioning of design features that accelerated load-time.• Earned the White House Award for implementing web/graphic design updates for a series of Joining Forces Wellness Week Program webinars for the health of Service members and Veterans.• Supporting the team and design, develop, maintenance and integration of all aspects of CDP’s web presence.• Designing and managing website, various social media interfaces such as Twitter, Facebook, and LinkedIn, and a developing suite of web-based adult learning courses, webinar/webcasts, podcasts and videos.• Programming, designing, developing, unit test/troubleshooting, and deploying web based solutions by using common Drupal standards and frameworks, CSS, JavaScript, HTML and PHP proficiency.• Coordinating content of the website using Drupal content management system (CMS) for proactively identifying, collecting, organizing, editing, and publishing content and performing website editorial activities including gathering and researching information that enhances the value of the site. • Assisting external customers in the navigation of the CDP provider support portal. Show less

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  American nurses association

  Aug 2016 - Apr 2017

  Senior webmaster

  • Performed front-end development, layout changes, and design collateral while migrating content from GM6 platform to EPiServer CMS platform for ANA's various sites (ANCC, ANA, ANF, states site,and Nurses Books). Implemented interactive web applications to improve functionality and user experience using HTML/CSS.• Implemented quality standards by training content owners on best practices for submitting requests through the ticketing system and web editing through a series of training videos I built-in Camtasia.• E-newsletter campaign blasts: programmed content in HTML, made revisions in Dreamweaver for Aurea, scheduled and deployed. Show less

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  Marriott international

  Jun 2017 - now

  • Managed usability testing for Marriott landing pages in preparation for web site migration to a new CMS platform. Defined personas, user journey maps, testing parameters, prepared prototypes by Axure , wireframing by InVision, recruited users, develop user-centered design(UCD) artifacts, facilitated tests and reported results.• Conduct website content management with content providers and other stakeholders, perform daily web content updates and refine web page layouts with unique graphic designs for Marriott International Global Source (MGS) desktop and mobile platform with a focus on informationarchitecture, usability and better user research.• Train CMS content owners , manage content and design standards based web style guidelines, and rules for governance.• Increase website usability by using Omniture analytic reports to ensure content effectiveness and quality of user experience.• Utilize digital reporting tools such as Omniture and Google Analytics to lead execution of day-to-day digital reporting (e.g., site performance, daily campaign updates) for delivering insights and recommendations to improve digital tactic performance based on data acquired.• Contribute creative skills in designing web pages and improve chances of visibility by developing and implementing metadata and keyword tagging strategies to maximize Search Engine Optimization (SEO).• Partnered with the team through a successful migration of Starwood Hotels' website content to MGS (Intranet). Maintained Integration Center resources during its launch lifecycle with key marketing personnel including compliance and legal teams.• Provided 5 week-long waves of 24-hour support to deliver real-time communications during key system integration. These included the reservations platforms, guest experience platform, and revenue management system. Show less • Web content management using Crafter content management system (CMS) for designing, editing, and publishing content.• Worked on the team to migrate required content from Starwood Hotels to Marriott Global Source (Intranet), pre- migration content preparation, testing, and post migration content clean up. Then launched and maintained site during its lifecycle. • Implemented and maintained content, improve the formatting, style, and accuracy of text in specified discipline areas in intranet site, Marriott Global Source. • Collaborated with content providers and stakeholders to provide quality user experience. • Compiled metadata and keyword tagging on all assets for database entries and search engine optimization. • Implemented quality standards by training content owners on best practices for web writing and editing. • Produce maps and visualizations of the site to help staff understand the structure and function of the website.• Work closely with members of the communications and teams on website projects of various scales, including daily updates/refreshing of content and design of new pages & templates. Show less

  • Manager, Internal Communications Technology & User Experience

    Jun 2019 - now

  • Web Content Manager

    Jun 2017 - Jun 2019