Experience

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  A-viaggi travel

  Apr 1992 - Nov 1994

  Accounts/administration assistant
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  Scandinavian airlines

  Jan 1994 - Jan 2006

  Online marketing executive

  Online Marketing Executive - January 2005 – September 2006Responsible for developing online strategy with Commercial Manager to increase market share and drive sales via the flysas (UK) website. Responsbilities included- Budget handling and forecasting- Content editor for sites UK & IE using CMS tool- Email Marketing communication (B2C) for UK & IE - Managing external agencies (creative and media buyers) - Partnership management - PPC activity - online and offline advertisingBusiness Analyst/Pricing Co-coordinator (October 1999 – December 2004) - Area UK & Ireland performance reporting. - Area UK & Ireland Agency Sales monthly reporting. - Sales & Marketing campaigns planning and follow-up. - New Business development, analysis & targeting. - Marketing Intelligence. - Area pricing strategy. - Responsible for all open & closed pricing Intercontinental & Eastern Europe. - Closed fare pricing Scandinavia (until January - Market Intelligence Business Control Assistant (February 1998 – September 1999)Senior Passenger Revenue Clerk (January 1997 – January 1998) Passenger Revenue Clerk (December 1994 – December 1996) Show less

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  Savills

  May 2007 - Apr 2015

  Associate director - online marketing manager

  Reporting to the Head of Commercial Maketing, responsible for all online marketing activity to the B2B audiences comprising occuipers, landlords and investors. - Management of Savills UK website,- Website Development including global website re-design project, rolling out to 23 countries, including UX, IA and Project Management, and property search engine commercial properties, - Creating and implementing email marketing strategy for the B2B business, - Providing online support and solutions to business development for pitches and to strengthen client engagement,- Responsible for the build and development of client communication platforms (microsites/extranets/portals),- Defining SEO strategy and implementation for Savills UK, managing third party agency relationship,- CRM integration (Microsoft Dynamics) with email marketing system (Exact Target) and process mapping for marketing activity,- Social Media – defining strategy for the B2B business,- Project Management for several large scale website development projects,- Mobile strategy – email and website optimisation,- Staff and supplier management,- Stakeholder engagement.- Line management of 3 marketing executives Show less

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  Greystar europe holdings ltd.

  Jun 2017 - Dec 2020

  Digital project manager
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  Knolita cooks

  Dec 2020 - now

  Founder

  Private & Group Cooking lesson. Specialising in Italian cuisine. I also still offer Freelance Digital Marketing Consultancy