Cathrine Baek

Experience

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  Northern Virginia Volleyball Association

  Nov 2012 - May 2013

  Assistant Coach
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  Abercrombie & Fitch

  Jun 2014 - Aug 2014

  Sales Associate
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  Korean American Scholarship Foundation

  May 2015 - Dec 2015

  Intern
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  Northern Virginia Magazine

  May 2016 - Aug 2016

  Graphic Design Intern
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  Collegiate Times

  Aug 2016 - Dec 2016

  Assistant Design Editor
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  FourDesign a Center at Virginia Tech

  Jan 2017 - May 2017

  Design Team
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  Science Magazine

  May 2017 - Aug 2017

  Digital Media Intern
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  Virginia Tech Printing Services

  Sept 2017 - May 2018

  Student Designer
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  VT Recreational Sports

  Nov 2017 - May 2018

  Graphic Designer
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  Jobspring Partners

  Nov 2018 - Jun 2019

  Technical Recruiter

  Washington D.C. Metro Area Jobspring Partners is a professional IT staffing agency that takes an innovative approach to matching the most qualified IT engineers with organizations that offer rewarding full-time and contract career opportunities. We use a team-based approach to recruiting and work exclusively in the technology communities of ten major North American cities. With a deep understanding of the technology job market here in the DMV, we are able to identify opportunities that best serve the needs of people looking to advance their careers.My team specializes in Cloud, Systems, and Network Infrastructure. We've successfully placed DevOps and Cloud Solutions Engineers, Linux/Unix Engineers, Network and Network Security Engineers, Exchange Architects, Citrix, VMware, Windows Administrators and Desktop Support professionals. Show less

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  Wydler Brothers of Compass

  Jul 2019 - Mar 2020

  Marketing Coordinator

  • Designed an array of marketing materials for a prestigious real estate firm located in the DC metropolitan area.• Crafted digital newsletters, postcards, brochures, direct mailers, advertisements, social media content, invitations, bespoke holiday cards, and client gifts; all tailored to resonate with their opulent and exclusive brand.• Initiated projects that not only set the brothers apart, but also reinforced their brand’s prominence within the brokerage, solidifying their distinction in the luxury real estate market. Show less

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  US Fitness Holdings, LLC

  Mar 2020 - Mar 2022

  Graphic Designer

  • Revamped and orchestrated creative marketing campaigns encompassing three prominent health club brands across the DMV: Onelife Fitness, Sport&Health, and Crunch Fitness.• Collaborated with the marketing team to conceptualize initiatives that not only attracted new members, but also retained existing ones during the pandemic.• Spearheaded digital newsletter campaigns targeting past, current, and prospective members, exceeding target membership goals.• Assisted in the launch of online workouts through our innovative mobile app and website, Onelife On-Demand.• Coordinated models and organized schedules for photo and video shoots for seasonal campaigns.• Rejuvenated club merchandise to resonate with contemporary trends, thereby appealing to our core demographic. Show less

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  Movement Strategy

  Mar 2022 - now

  Graphic Designer

  • Lead conception, art direction, and design production for the Amazon Home, the firm’s largest account, Pinterest page, while optimizing for user engagement through consistent and upscale brand aesthetic.• Designed all social media content for Prime Video across all social platforms, translating complex narratives into campaignsspeaking to the social climate, and contributing to increased viewer engagement and account following.• Collaborated with creative, strategy, and marketing teams in client acquisition through the generation and design of pitch decks for large enterprise clients, including Spotify, Fenty Beauty, and Grande Cosmetics.• Assist in designing social content across the firm’s portfolio, including Looney Tunes and Intuit. Show less

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  Lucid

  Dec 2023 - now

  UX Designer

  • UX design fellow for early stage behavioral health tracking start-up.• Lead design, conception, and execution of the visual workflow for all parts of the application.• Optimize design for check-in and on-boarding data entry flows, for data visualization to track insights for users to analyze behavioral patterns, and for clinical recovery treatments.• Collaborate with the engineering and product teams to develop a user experience that adheres to usability best practices for their mobile app.• Conduct user testing and integrate user feedback for new features across the application. Show less