Experience

• 

  Napier partnership limited

  May 2006 - Oct 2011

  Marketing specialist

  Full service, pan-European marketing agency for technology companies. We develop integrated marketing strategies and campaigns for our blue-chip clients in the electronics, IT, software and electrical sectors.

• 

  Wiley

  Oct 2011 - Aug 2022

  - Adoption of Agile methodologies, attending and frequently chairing weekly “stand up” meetings and monthly “retrospectives”.- Utilisation of project management tools including Asana, Trello and Monday.com.- Development of project trackers, slide-decks, project RACI and governance documents to ensure timely delivery of tasks. - Developed strategic project proposal for Senior Management. - Project Management of marketing segmentation project to determine customer personas to develop tailored marketing messaging.- Regularly offered valued ideas, thoughts and opinions.- Knowledge of data insights tools including PowerBI, QlikSense and Adobe Analytics.- Utilisation of data for strategic planning and gathering of general insights. - Created in depth competitor analysis deck to aid in strategic planning. Show less

  • Associate Marketing Manager

    Jul 2017 - Aug 2022

  • Marketing Executive

    Oct 2011 - Jun 2017
• 

  Loadbalancer.org

  Sept 2022 - Nov 2022

  Loadbalancer.org
• 

  Amour recruitment ltd

  Nov 2022 - Sept 2023

  Marketing manager

  - Development and implementation of client and customer surveys to gather valuable insights on the recruitment experience.- Collaborated with Brand Consultant to solidify the Amour brand, helping to develop brand guidelines, tone of voice documentation and develop branded editable templates. - Implementation of Google Analytics to monitor website traffic including development of UTM codes to track success of website content including blogs.- Creation of branded collateral in Canva, including client and customer welcome packs, AWR documents (Agency Worker Regulations), Job cards and Amour promotional leaflets.- Collaboration with content writer to create engaging, topical marketing content for social media promotion including blogs, interviews and tips.- Designed and created company website using CRM template.- Regular posting of content on LinkedIn and Facebook including colleague testimonials, blogs, job adverts, reels and team information. Show less

• 

  Perfect skin solutions

  Nov 2023 - Mar 2024

  Marketing manager
• 

  Mipa paints limited

  Apr 2024 - now

  Marketing manager