
Timeline
About me
Sales Manager at ARN
Education

Notre dame university - louaize (ndu)
2010 - 2013Advertising and marketing communication and media studies
Experience

Jnoon events
Aug 2007 - Oct 2013EntertainerShows and performances:• Performing in front of small and large public variety of shows (stilts walking, mime, clowning, fire blowing, etc.)• Managing numerous events (birthdays, bachelors, weddings, etc.) from invitation cards to give-away gifts including staff management.

Hatch
May 2012 - Nov 2012Client servicingTraining in client servicing department leading to:• Writing creative briefs, following up on visuals for international clients such as Samsung (NX1000, Notebook, etc.)• Elaborating and creating new interacting concepts for in-mall activations for Samsung.

Adline media network
May 2014 - Nov 2018• Managing clients across 11 countries in the GCC & 7 Media Networks.• Acquiring an average of 5 to 7 new accounts on annual basis across online and offline media.• Booking in-mall media and kiosks across UAE and KSA malls• Media planning and consulting with clients to maximize exposure – to get the best ROI across GCC.• Strong relationships with media agencies, suppliers and direct clients
Sales Manager
May 2014 - Nov 2018Sales Executive
May 2014 - Jan 2016

Majid al futtaim
Nov 2018 - Dec 2019Sales manager• Target achievement of 56M AED / across portfolio of shopping malls.• Achieving target of 30% new business year on year across assets that are underperforming.• Leasing kiosks across portfolio from various industries on annual basis.• Guiding deals with direct clients and agencies on activations, digital media, experiential stands, and outdoor media across properties.• Working closely with RDD and VM teams on design approvals for activations and kiosks.• Aligning with lease contract management team to ensure timely collection of lease agreements, payments and TOR.• Coordinating with marketing teams on sponsorships and partnerships within malls and properties.• Using CRM sales force & Yardi. Show less

Jcdecaux
Dec 2019 - Jan 2021Sales manager• Target achievement of 39.2M across region.• Upgrading new business of 7% YOY, new deals totaling 27. • Playing a pivotal role in expanding JCDecaux’s footprint across new territories, securing prime advertising locations in high-traffic areas.• Expanding the programmatic outdoor buying scheme from France & Singapore onto DXB airports.• Utilizing market insights and data analytics to enhance sales’ strategies, maximizing effectiveness and ROI of campaigns across UAE and other regions in the GCC.• Identifying and capitalized on new revenue opportunities, including emerging media formats and special projects. (curved LED screens, special kiosks, etc.)• Achieving all assigned KPI’s and targets.• Keeping abreast of the latest trends and developments in outdoor advertising, ensuring JCDecaux’s offerings remained competitive and cutting-edge. Show less

Arn
Jan 2021 - nowSales manager• Top achiever – 2022 – present, Target achievement of 46M – Target achievement of 116%• Working on Key Accounts, Samsung, Marriott, Toyota, Majid al Futtaim, Carrefour, YANGO, Nestle, HSBC, CITI bank, Maserati.• Annual target of 46M AED / across portfolio of 9 radios in 6 different languages.• Achieving all assigned KPI’s and targets.• Increasing new business of 28% YOY, new deals totaling 61. • Successfully negotiating and closing high-value deals with top-tier clients, driving significant revenue growth for the radio network.• Collaborating with creative teams to design and execute innovative radio advertising campaigns that resonated with target audiences.• Leading integrated radio campaigns with other media channels, enhancing overall campaign reach and effectiveness. Show less
Licenses & Certifications

Advertising and marketing
International advertising associationJul 2013
Volunteer Experience
Volunteer
Issued by Lebanese Red Cross on Jan 2008
Associated with Joel ABI NASSIF
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