
Timeline
About me
Experienced and passionate digital marketing manager, mentor, helping businesses to thrive online
Education

Université alassane ouattara
2013 - 2017Master's degree english language and literature, general
Academie des sciences technologiques et comptables
2016 - 2017Bachelor of marketing marketing/marketing management, general
Experience

Solibra ci
Mar 2018 - Dec 2018Social media managerDesign and implement social media strategiesPlan engaging content on social mediaEnsure brand consistency in collaboration with the marketing teamCustomers careSocial paid adsSoCity app administration

Journal emarketing
Jan 2019 - Sept 2023Founding memberWriting, editing and proofreading contentFormulating a cross-platform content strategyBuild a presence on social media.Track web analytics to ascertain content engagement levels.Manage content across all platforms, including email and social mediaInterviewing African digital marketing experts

Aguima web agency
Jan 2019 - Apr 2022Build, plan and implement the overall digital marketing strategyManage and train the rest of the teamStay up to date with the latest technology and best practicesManage all digital marketing channelsMeasure ROI and KPIsPrepare and manage digital marketing budgetOversee all the company's social media accountsManage and improve online content, considering SEO and Google AnalyticsMotivate digital marketing team to achieve goalsMonitor competition and provide suggestions for improvement Show less
Digital Marketing Strategist
Oct 2021 - Apr 2022Performance and Development Manager
Jan 2021 - Nov 2021Digital Project and Content Manager
Jan 2019 - Dec 2020

Kinaya ventures
Sept 2020 - Mar 2021Digital coachTrain entrepreneurs on good marketing practices on Meta's platforms (Facebook, Instagram, WhatsApp)

L'agence x
May 2022 - May 2023Digital strategistBuild media plans and digital strategies on each channelFollow the implementation of the different campaignsPropose continuous improvements of theprocesses and reportingOptimize and follow the budgetIdentify trends and innovative practicesTrain the community managers

Splash - agence de com
Jun 2023 - nowChief executive officerNous sommes une agence de com passionnée par la créativité, guidée par la performance et motivée par la proactivité. Nous sommes convaincus que placer le client au centre de toute stratégie de communication est la clé pour créer des concepts pertinents et durables. En effet, notre approche, aussi simple qu'elle puisse paraître, consiste à comprendre les besoins de nos clients et à offrir des solutions sur mesure qui répondent à leurs objectifs spécifiques.Nous nous engageons à créer un impact durable pour chacun de nos clients et à étendre leur portée. Comme le dit Elon Musk, "le ciel n'est pas la limite", et nous sommes déterminés à repousser les limites de la créativité et de l'innovation pour offrir des résultats exceptionnels.Ainsi, nous plaçons la mesure de nos actions au début de chaque réflexion pour nous assurer que nos stratégies sont efficaces et adaptées aux besoins de nos clients. Nous travaillons en étroite collaboration avec nos clients pour comprendre leur marché, leur public cible et leurs objectifs commerciaux, afin de créer des campagnes de communication qui ont un impact réel et durable. Show less
Licenses & Certifications
- View certificate

Inbound marketing
HubspotOct 2017 - View certificate

Business writing fundamentals
LinkedinApr 2017 - View certificate

Google ads search certification
GoogleFeb 2020 - View certificate

Google ads mobile certification
GoogleJan 2019 - View certificate

Les bases du marketing numerique
GoogleOct 2017 - View certificate

Analytics individual qualification (iq)
GoogleFeb 2020 - View certificate

Google ads display certification
GoogleFeb 2020 - View certificate

Adwords shopping certification
GoogleNov 2017 - View certificate

Social media certified
Hubspot academySept 2018 - View certificate

Google ads video certification
GoogleJan 2019
Languages
- enEnglish
- frFrench
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