Tzu-Yuan Chao

Experience

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  Remuch Energy Inc.

  Aug 2015 - Jul 2018

  Project Manager

  Planned and implemented 12 government bids, including promoting local innovations, assisting local business transformation, and fostering renewable energy developments.

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  Rthylete Cultural and Creative Start-up

  Aug 2016 - Jul 2018

  Founder

  • Forged relationships with local governments by applying creative solutions and building partnerships with the cultural, creative, healthcare, sports, and education industries.• Expanded business and increased the company revenue by 50% within two years through successfully procuring 3 government innovative projects within a year.

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  LION TRAVEL SERVICE CO., LTD

  Jul 2018 - Dec 2020

  Director Business Planning

  • Drove culture transformation and orchestrated 20+ innovative branding initiatives spanning strategies, services, products, campaigns, and operations, securing £280,000 in investment.• Pioneered DesignOpts and lean operation, which enhanced efficiency and alignment and reduced labour costs by 25% by identifying interdependencies and synergised across 20+ divisional stakeholders and platforms to foster collective intelligence.• Escalated customer loyalty by 20% and revitalised business during the pandemic by partnering with varied stakeholders and advocating customer-centred service design, which achieved £540,000 investment and won the 2020 Japan Good Design and 2023 iF Service Design awards. Show less

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  Lexionlu International Design Consultants Firm

  Dec 2020 - now

  Project Lead and User Researcher

  Supervised an 8-member team of Junior PMs, UI/ UX designers, and technicians to deliver 10+ human-centred digital products exceeding clients' business goals, securing sustainable commissions, and raising 25% efficiency to forge value and growth.

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  星宇航空 STARLUX Airlines

  Dec 2020 - Apr 2022

  Senior Project Manager

  // STARLUX Airlines, Passenger Application & Booking Application & Website (B2C) | 12.2020 – 04.2022• Gained a 4.9/5 rating by June 2022 and won Design Airline of the Year 2022 by using Agile to launch a native mobile app. • Enhance the passenger experience and accessibility by converging requirements from 7 departments and collaborating with iOS, Android, frontend, and backend developers and UI/UX designers and optimising booking and trip management flow.

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  遠東銀行

  Dec 2020 - Apr 2022

  Senior Project Manager

  // FarEastern International Bank, Bankee Banking Application (B2C) | 12.2020 – 04.2022• Received Most Innovative Digital Bank Award by The Global Economics in 2021.• Integrated FinTech application trends and competitive analysis to identify strategic product roadmaps that met business value. • Adapted the waterfall approach to design cohesive experiences, consistent characteristics, and features to expand the target audience to young professionals while maintaining middle-aged users.• Integrated FinTech development trends and competitive analysis to identify strategic product roadmaps that met business value. • Designed characteristics and features to expand the target audience to young professionals while maintaining middle age users. Show less

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  屈臣氏集團

  Oct 2021 - now

  Senior Product Project Manager

  // A.S. Watson Group Sustainability VR hub Project (B2C) via Lexionlu Design Firm• Amplify the client's branding image and experience by exploring new digital applications and online experiences to build an interactive VR hub to promote sustainability, launched in 9 Asia countries.

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  PChome Online Inc.

  Apr 2022 - Aug 2022

  Senior Product Owner

  // Internal B2B Systems (ERP) Optimums• Increased 75% communication efficiency by formulating a priority evaluation framework for the customer service team and building an outcome-driven and committed cross-functional team.// Digital Transformation Project • Facilitated Data-Driven and reduced 25% the cost of human work by understanding 7 cross-departmental users’ business needs and values to identify and import appropriate digital solutions, e.g. RPA, CRM, and CDP.

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  自由職業

  Sept 2022 - now

  Transformation Consultant and Strategic Service Designer

  Orchestra comprehensive digital service transformation programmes and innovative customer engagement strategies, leveraging data-driven insights to enhance user experiences and foster long-term relationships.// Buddha Temple Transformation Programme (B2C, B2B) w/ Lexionlu • Revolutionised digital infrastructures and services by integrating WEB design, operational systems (EC, CRM, CMS, financial), and data migration to elevate user engagement and religious inclusion experiences.• Advocated evidence-based marketing strategy and customer data integration informed by CRM and market analysis.// Corporate Coaching Programme Design w/ Lexionlu • Nurtured 6+ young talents by designing workshops, tailored skill-building frameworks, and life mentoring, fostering a growing culture, and encouraging interdisciplinary collaboration.// PMO Strategy and Digital Transformation Consultant (B2B) w/ Japan NPO Green Project • Scaled up operation efficiency and employee competence and facilitated strategic decision-making by establishing remote PMO processes and applying innovative, technical solutions (tools, practices, frameworks). Show less

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  Service Design Network Young Talent Board

  Sept 2023 - Apr 2024

  Project Manager

  Led 30 young volunteers across 15 countries to inspire 600 global attendees through a hybrid conference encompassing 51 interdisciplinary speakers, 60 sessions, 33 Partners, and 8 hybrid events worldwide.