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Abdul latif Abbasi

Abdul latif abbasi

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location of Abdul latif AbbasiPunjab, Pakistan
Phone number of Abdul latif Abbasi+91 xxxx xxxxx
Followers of Abdul latif Abbasi3000 followers

  • Timeline

    Jun 2006 - Jul 2006

    Marketing Intern

    Engro Polymers Ltd
    Jun 2007 - Jul 2007

    Sales and Marketing Intern

    Millat Tractors Limited
    Jul 2009 - Aug 2009

    Marketing Intern

    English Biscuits Manufacturers Ltd
    May 2010 - Jun 2011

    Area Sales Manager (South)

    Nestlé
    Current Company
    Jan 2012 - now

    Geography sales manager

    Unilever
    South Pakistan

  • About me

    Geography Sales Manager| Trade & Customer Marketer| Modern & traditional Sales strategist| B2B and B2C professional

  • Education

    • C & s college

      2002 - 2003
      Hsc pre engineering a

      Activities and Societies: Participated in debate Competition on Population control, Student coordinator of Students endowment society

    • Institute of business administration

      2004 - 2007
      Bba marketing 3.40

      Activities and Societies: Financial Controller IBA Student Club 2007, Manager IBA Dramatics Society 2006, Manager of IBA Entrepreneurship Society 2005 Participated in All Sind Entrepreneurship program: "Rise of the Leaders (2007)"Led a group of three members and won first prize on "Analysis of Financial markets and Markowitz Portfolio Model (2007)"Participated and won "Advertising competition 2006": Extended existing positioning of Sprite Brand.Participated and won 2nd prize in " New Venture Plan Competition 2005"

    • Institute of business administration

      2008 - 2010
      Mba sales and marketing 3.33

      Activities and Societies: IBA Leadership Society IBA Alumni society IBA dramatics society IBA adventure club IBA entrepreneurship club Analyzed the Brand positioning of Nestle Everyday, PEL and Naurus.Prepared live case study on TRG Pakistan.Analyzed the retailing practices of Shaz Super store, Karachi. Research project on organic compost in collaboration with Kaizen Enterprises.Research on marketing practices of “Surf Excel” – a Unilever brand.Analyzed the strategy of successful brands- the ZAG approach.Developed an entrepreneurial business plan on gems and jewelry- “The Rogue”.

  • Experience

    • Engro polymers ltd

      Jun 2006 - Jul 2006
      Marketing intern

    • Millat tractors limited

      Jun 2007 - Jul 2007
      Sales and marketing intern

      Worked at Distribution, Sales and Industrial products departments.Studied responsibilities of all marketing functions.Conducted research on competitors and identified the importers, their annual imports and product demand.

    • English biscuits manufacturers ltd

      Jul 2009 - Aug 2009
      Marketing intern

      Analyzed the marketing and distribution strategy of EBM.

    • Nestlé

      May 2010 - Jun 2011
      Area sales manager (south)

      I look after the food and beverages portfolio of Nestle Pakistan that includes Dairy, non dairy, value added beverages and nutrition brands.My major responsibilities are:Sales planning and executionBudget control, implementation and tracking Ensure product availabilityCycle planning and implementationManaging trade relationsMaking sales and market development plansManaging people and driving the team for the planned results

    • Unilever

      Jan 2012 - now

      Portfolio includesSurf ExcelSunlight RinComfort Personal Wash and Oral Care Category.My portfolio includes :Personal Wash:a. Lux b. Lifebouyc. Dove SoapOral Care:a. Close up Managing urban and rural distribution networks.Ensuring sales targets and company's projects in DT business. Managing customers' ROI.Ensuring GWP at distributors' warehouses. Mobilizing team by training and development of sales team.Ensuring Perfect store agenda at marketplace to drive best results. Planning and Execution with modern trade customers. Drive customer business plan, implement strategy and ensure efficient operations and smooth payments.

      • Geography sales manager

        Jan 2022 - now

      • Geography sales manager

        May 2019 - Feb 2022

      • Sr. Assistant Trade Category Manager (Laundry)

        Jun 2018 - May 2019

      • Sr. Assistant Trade Category Operations Manager (Skin cleansing & oral care)

        Sept 2016 - May 2018

      • Senior Area Sales Manager (Central Punjab)

        Aug 2015 - Aug 2016

      • Area Sales Manager - (Faisalabad & Sargodha)

        Aug 2013 - Jul 2015

      • Area Sales Manager Modern trade (South)

        Jan 2012 - Jul 2013

  • Licenses & Certifications

    • Certificate of people management

      Capability development

    • Selling with stories, : what makes a great story?

      Linkedin learning ⋅ course certificate
      Jul 2020

    • Sales: closing strategies

      Linkedin
      Jun 2020
      View certificate certificate

    • Sales: handling objections

      Linkedin
      Jun 2020
      View certificate certificate

    • Train the trainer

      Octara private limited - a tranzum enterprise
      Nov 2013

    • Communicating nonverbally

      Linkedin
      Jul 2020
      View certificate certificate

    • Compassionate directness

      Linkedin
      May 2020
      View certificate certificate

    • Leading for impact

      Lahore university of management sciences
      Jan 2016

    • Leadership development program

      Lahore university of management sciences
      Sept 2017

    • Building trust

      Linkedin
      Jul 2020
      View certificate certificate

  • Volunteer Experience

    • Marketing Coordinator

      Issued by Institute of Business Administration, Karachi on Apr 2009
      Institute of Business Administration, KarachiAssociated with Abdul latif Abbasi

    • Handwashing activist

      Issued by Unilever Pakistan on Jun 2012
      Unilever PakistanAssociated with Abdul latif Abbasi