
Timeline
About me
Principal Manager Solutions Architect -Verizon ★ Expert helping to transform businesses. Responsible for design of complex end to end solutions. Focus on application and return on investments.
Education

California state university, fullerton
1986 - 2001Communications advertisingActivities and Societies: Delta Sigma Phi - Vice President
Experience

Hewlett-packard
Oct 1986 - Dec 1987Computer - materials coordinator• Product training materials and computer hardware organization and distribution within the education department• Routine Software and Hardware inventory control

Wescom credit union
Jan 1988 - Apr 1998Senior business development officer• Developed and maintained 1200+ client relationships (Southern California)• 15% territory growth with a 50% increase in membership penetration in 1997• Implemented and administered one of the most successful auto loan promotions that generated $ 4,400,000.00 in potential loan originations• Create and implement strategies for increasing marketshare• Coordinate marketing promotions, educational seminars, and presentations• Project management and implementation (Electronic Delivery Systems)• Hardware and Software installation, implementation, and training• Public relations Show less

Pure energy productions
Oct 1992 - Aug 1998Owner• Responsible for management and operations• Client consultations and event planning• Accounting and inventory• Design and creation of marketing tools and promotions to generate and maintain client base• Maintained mail order and distribution of professional stage lighting and musical instruments
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At&t (sbc/pacific bell)
May 1998 - Jul 2008• Manage (8) Account Managers to acquire new business, retain and expand AT&T’s network services• Responsible for acquisition sales, strategy development and resource allocation, training & development• Apply in-depth knowledge of products and services, competition, marketing objectives and sales skills to sell company products and services• Supervisory skills, team building, performance management, leadership and acquisition sales• Quota attainment, account management, negotiation skills, written and oral communication Show less • Technical planning, research, design and delivery of telecommunications data solutions• Responsible for positioning SBC Core Data Solutions (DS-1/DS-3, Frame Relay, ADSL, PRI) • Pacific Bell Internet (Online Office/EVPN) and Pacific Bell Network Integration Services (CPE)• Assist in the development of the technical expertise of the Account Team – Focus Acquisition / New Sales• Responsible for the end to end technical integrity of customer solutions (LAN/WAN)• Presentation and Sales Proposal for technical solutions and applications• Subject Matter Expert for Pacific Bell Network Integration products and services• Assist in training and development for new hires and existing sales team members providing both sales and technical input. Show less
Sales Manager - Enterprise / Out of Franchise
Jul 2001 - Jul 2008Technical Sales Manager - Enterprise
Aug 2000 - Jul 2001Technical Sales Specialist II
Sept 1999 - Jul 2000Account Executive
May 1998 - Sept 1999

Cogent communications
Jul 2008 - Aug 2009Regional sales manager• Manage (11) Regional Account Managers to acquire new business, retain and expand Cogent's network services within the Western United States,Canada and Europe.• Responsible for acquisition sales, strategy development and resource allocation, training & development• Apply in-depth knowledge of products and services, competition, marketing objectives and sales skills to sell Cogent products and services• Supervisory skills, team building, performance management, leadership and acquisition sales• Quota attainment, account management, negotiation skills, written and oral communication Show less

Time warner cable-business class
Feb 2010 - Dec 2010Sr. account manager - government/educationTime Warner Cable is a leading provider of high-speed data and communication services to Federal, State and Local government agencies. Our network enables agencies to achieve telecom diversity and address Continuity of Operations Planning Responsible for sales of high capacity MetroEthernet Fiber, HSD Business Class Solutions, PRI and BCP Voice services and Video services to primarily government and education organizations within the Time Warner Cable West Division service area. Proficiency in advisement and implementation of ERate and CTF programs. Show less

Xo communications
Dec 2010 - Dec 2011Sr. major account executive - enterprise• Attain monthly sales quota (129% YTD 2011) and meet required sales activity levels, including, but not limited to: contacting prospective customers by telephone, cold call premise visits, networking, lead generation, proposal submission, and customer appointments. • Structure presentations, offerings, and contract negotiations that move the customer toward the purchase • Develop, implement, and manage actions to cross-sell and up-sell services to existing customers earning additional business • Maintain contact with customer, resolve problems, and seek additional opportunities to meet needs. • Apply sound strategies for protecting accounts and penetrating accounts held by competitors • Plan territory, account, and sales strategies to win new business from new and existing accounts • Provide accurate and detailed sales forecast of identified and proposed opportunities ensuring sales quota attainment. Document all initial and on-going customer contacts. • Collaborate with internal resources (e.g. technical, engineering, customer service, and related support staff) to share information, coordinate sales and ensure end-to-end customer sales and satisfaction; driving new revenue growth from satisfied customers • Continue to train and develop knowledge of new technologies and selling points, including enhancing expertise in data and voice application technologies • Understand and adapt to constantly changing products in a perpetually changing industry • Gather information on the customer’s business processes, critical success factors, and competitive standing through strategic and consultative sales approach to deliver value-added business solutions • Close sales engagements with customers by gaining commitment to implement the value-added solution(s)• Product focus: MPLS-IPVPN, VOIP, Cloud Communication, Managed Services, WAN Topologies, Colocation and IP Transit services. Show less

Level 3 communications
Dec 2011 - Oct 2012Account director - large enterprise markets-Identifies, bids on, negotiates, and closes new sales opportunities in order to meet and exceed established sales and revenue quotas. Provides comprehensive account plans and strategies to win new business from both new as well as existing accounts.-Develops and manages customer relationships in order to gain strategic positioning with decision makers, retain existing revenue and attain additional business. Develops additional business opportunities within the customer account(s) by implementing action plans to cross-sell and up-sell accounts to increase overall total customer spend with the company.-Provides input to sales management about trends and changes taking place within the customer's organization, and makes recommendations about future courses of action necessary of the company towards improving its position with the customer.-Observes and participates in presenting products and services that can benefit customer's needs.-Provides accurate and detailed weekly forecast funnel of identified and proposed opportunities in order to meet or exceed sales quota requirements.-Demonstrates knowledge of the company's entire product line. Have more in-depth knowledge on a subset of products or services. Show less

Verizon wireless
Oct 2012 - nowPrincipal manager solutions architect - entertainment, media & technology-YTD Results: 144.41% Attainment Monthly Quota 32K MRC- Responsible for strategic solution-based sales to an assigned enterprise account base to meet/exceed all business/sales targets. Strategic services Solutions are characterized by a complex combination of technical, business, financial, and human resource issues related to the strategic and tactical direction of customers. - Building C-Level relationships in an effort to execute their global strategic plans with a team of sales, service, and solution engineers to ensure account growth and optimum customer satisfaction.- Develop existing business and executive level client relationships, cultivate new relationships, align with IT and Business Groups to uncover new opportunities, develop solutions and sell strategic services, to include: Wireless-Machine to Machine / LTE to PIP applications, Network, IP Telephony, Data Center solutions including Cloud Computing, Managed Services, Security Services, Call Center Solutions, and CPE offerings Show less
Licenses & Certifications
- View certificate

Private cellular
CelonaNov 2022
Honors & Awards
- Awarded to Eric CabreraManager Solutions Architect Verizon Jan 2016 Winner's Circle
- Awarded to Eric CabreraSales Manager AT&T Jul 2006 Market Leaders
- Awarded to Eric CabreraSales Manager AT&T Oct 2005 Market Leaders
- Awarded to Eric CabreraTechnical Sales Specialist SBC/AT&T Jan 2000 President's Club
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