Experience

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  Chick-fil-a-franchise

  May 2010 - May 2015

  Production team member

  • Managed tasks within the kitchen to ensure that the preparation of food was delivered to time and quality standards • Cooked and prepared food to company standards• Utilized problem solving and critical thinking to manage issues that arose • Managed proper storage of food and ensured thorough cleaning of all kitchen stations and supplies to assure health and safety standards were maintained

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  First data corporation

  Jun 2015 - Aug 2016

  Technical writing intern

  • Edited procedures and data prior to system transfer ensuring it met industry standards• Managed transfer of procedural articles from legacy database to KMS (Knowledge Management System) database• Resolved challenges that arose within the new database and sought continuous improvements• Prepared status reports on system update to management team

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  Ef english first

  Aug 2017 - Dec 2017

  English second language teacher

  • Achieved a 100% success rate of students attaining conversational and written level in English.• Selected by the program director to assist in marketing and client relation events.• Enrolled in Chinese language courses to immerse myself in the culture of my students.• Taught students ranging in ages from pre-kindergarten to high school and prepared lesson plans before each class to ensure the best possible teaching experience.

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  Partum media and marketing

  Apr 2018 - Dec 2019

  Co-founder

  • Increased mobile application traffic by 142% in first month for nonprofit group.• Developed graphic media for clients, including a logo for a non-profit to be used for all materials and applications.• Successfully increased social media followers by 4.5% for a client.• Provide clients with services including: videography, photography, graphic media, digital marketing, content writing, and website design and development.• Cooperate with a business partner in all facets of business, i.e., strategic planning, operations, accounting, and marketing; proficient in customer relations, brand positioning, revenue growth, financial management, driving operational excellence, business development, and price negotiations. Show less

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  Middletown valley bank

  Aug 2018 - Aug 2019

  Customer service associate ii

  • Handled customer transactions, created documents and correspondence, and administered daily reports.• Member of the Wellness and Health Committee, Mummer’s Parade Committee, and Marketing Committee.• Managed and implemented the branch marketing campaigns and responsible for assisting the Marketing department in market research.

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  Star community, inc.

  Aug 2019 - Sept 2020

  Marketing assistant

  • Oversaw the Customer Relationship Management software, uploaded data and customer interactions, and processed reports to create targeted customer communications.• Drove a 14% increase in Total Likes and an average of 535 daily organic impressions on social media.• Designed and produced a quarterly newsletter and an Annual Report's content and graphics using Adobe Suite.• Responsible for project and event management for a winter event that had over four hundred participants.

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  Potomac case management services

  Mar 2020 - Apr 2021

  Marketing associate

  • Responsible for developing and maintaining marketing materials and communications.• Identified new communications channels and marketing opportunities to raise company and brand visibility in both Business to Business and Business to Consumer environments.• Managed multiple websites through Content Management Systems and utilized Search Engine Optimization to organically increase website users by 236%.• Developed content and advertisements for social media using Digital Marketing Software and drove an organic average of four new followers per day.• Drove an average e-mail open rate of 43% through e-mail marketing software. Show less

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  Rsi logistics, inc.

  May 2021 - now

  • Gather and analyze information to identify new markets, demand for products and services, and efficacy of existing marketing campaigns and strategies. • Pioneered the integration of AI-driven analytics and automation tools, revolutionizing the Marketing department's efficiency and generating an 8% growth in email open rate as a forward-thinking Marketing Manager.• Maintain knowledge of market trends, identify needs for new products and services, and make recommendations to leadership. • Lead initiatives to increase brand awareness and drive market share. • Design and implement creative marketing strategies to disseminate content. • Oversee the development and management of Company website and SEO best practices. • Manage the development and performance of marketing campaigns. • Collaborate in identifying, evaluating, and negotiating vendor services needed to execute Company marketing strategy. • Manage marketing vendor and Ad agency relationships. • Develop branding guidelines, promotional materials, and marketing and sales resources. • Develop and manage annual marketing budget. • Develop and deploy training efforts for company marketing strategies and policies. • Collaborate interdepartmentally to provide marketing guidelines and content for internal initiatives. • Contribute to organizational objectives by driving departmental and individual goals aligned with organizational objectives. Show less • Responsible for coordinating and managing the marketing efforts of a B2B SaaS company, as well as coordinating the development and marketing of a new product, a DaaS subscription. • Manage a website through the CMS Wordpress and generate consistent content for a blog, website, and three social media channels, resulting in a 38% yearly increase in Unique Pageviews for the website’s content and a 228% yearly increase in Impressions across all social channels.• Strategized the development and execution of digital marketing campaigns that utilized best practices and managed external marketing vendor’s work for campaigns.• Managed the HubSpot CRM, and drove a 6% open rate increase, 0.07% click rate increase, and a 0.19% decrease in bounce rate for email marketing.• Analyzed data from Google Analytics, Google Ads, and the CRM to advance marketing and digital advertising efforts, as well as improving SEO rankings for the website. • Attend conferences and engage in product discussions and relationship building. Show less

  • Marketing Manager

    Nov 2022 - now

  • Marketing Coordinator

    May 2021 - Nov 2022