Oluwasegun Ayodeji Oluwasina

Experience

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  Mobinatrics Limited

  Jun 2009 - Jan 2011

  Product Marketing Specialist SaaS

  • Worked closely with corporate executives and senior management to develop proposal responses and targeted messages.• Prospect new business opportunities for our SaaS products.• Arrange and lead product demonstrations.• Developing processes and strategies to increase referrals and revenue.• Closed a major deal by turning a prospective client to a stakeholder with excellent persuasive skills.• Increased sales by 30% by targeting key decision makers from cold calls and referrals. Show less

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  MTN Nigeria

  Jan 2011 - Dec 2016

  Customer Relations Officer

  • More than 5 years successful experience in customer service and support with recognized strengths in customer product initiative, problem-solving and troubleshooting, sales staff support, and planning/implementing proactive procedures and systems to avoid problems in the first place• Cross Selling and Upselling various products• Follow through on customer queries ensuring prompt resolution and feedback• Escalate and route customer issues to the relevant process operators• Built stronger relationship and excellent recommendations from existing vendors and new clients• Became a Team representative of 20 staff with strong leadership skills by coordinating pep talks for team and administrating leave schedules, which increased team productivity by 70% Show less

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  Deinte Designs Limited

  Jan 2017 - Apr 2019

  Hybrid Sales Operations Supervisor/Social Media Manager

  Generated compelling online marketing campaigns, increasing followers by 10k+ influencer marketing and enhancing brand awareness, resulting in a 40% rise in walk-in store rates.Applied customer service expertise across various platforms, achieving a remarkable recurring business and retention rate of over 60%.Successfully executed cross-border Go-to-Market strategies across digital and traditional channels, maintaining an average ROAS of over 5x across multiple products.Conducted workload assessments, devising new operational processes that resulted in a notable 40% increase in productivity.Accomplishment:This role highlighted my skills in strategic planning, customer engagement, and operational efficiency. Show less

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  Teleperformance

  May 2019 - now

  - Spearheaded 6-figure paid media campaigns, achieving a remarkable x2 ROAS for over 1000 SBGs in diverse sectors like E-commerce, Real Estate, Retail, and Professional services within the EMEA region.- Conducted in-depth campaign data analysis, optimizing strategies to meet and surpass 100% target goals across all client KPIs.- Established and maintained strong partnerships with key stakeholders, agencies, and account managers, fostering collaborative relationships within the EMEA Region.- Defined, communicated, and managed traffic acquisition and media buying campaigns, achieving an impressive 60% ROI.- Presented comprehensive weekly, monthly, and quarterly marketing business reports to stakeholders, showcasing the team's impactful activities.- Skillfully negotiated advertising and partnership issues at the senior management level, contributing to increased recurring business.Accomplishment:This role significantly contributed to elevating revenue growth quarter over quarter with the team surpassing the expected KPIs and also built successive leaders for the program and business at large. The strategic planning and execution during this period were pivotal in the team's success. Show less Teleperformance SE is an omnichannel company headquartered in France. Teleperformance has 300,000 employees across 400 contact centers in 82 countries and serves over 170 markets.Company revenue totaled US$5.258 billion in 2018.Managed Small Business Groups in Sub-Saharan Africa, providing consultancy services in digital, print, and programmatic ad campaigns.Identified, evaluated, and recommended new media channels, consistently meeting quarterly targets through strategic campaign optimization.Achieved a notable 110% boost in conversion rates through effective A/B testing of paid ads, increased brand awareness and continuous scaling of campaigns and excellent budget management for different business verticals.Tactically reduced Cost Per Result by 30%, leveraging data insights from audience analysis to inform precise targeting decisions.Ensured timely advertising deployment that resonated with the company's message, meeting deadlines and maintaining brand consistency.Accomplishment:This role showcased my ability to navigate and optimize digital marketing strategies, contributing to increased conversion rates and successful campaign outcomes. Show less

  • Meta Paid Media Buyer/Account Manager

    Feb 2020 - now

  • Remote Marketing Expert (Facebook Project)

    May 2019 - Feb 2020