Md. Kamrul Hassan

Md. kamrul hassan

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location of Md. Kamrul HassanDhaka, Bangladesh
Followers of Md. Kamrul Hassan889 followers
  • Timeline

  • About me

    Assistant Brand Manager at Nitol Niloy Group

  • Education

    • Ali ahmed high school

      1992 - 2000
      Ssc business studies first division
    • Notre dame college

      2000 - 2002
      Hsc business studies first division
    • Northern university, bangladesh

      2003 - 2008
      Bachelor of business administration (bba) marketing a

      Bachelor of Business Administration (BBA)

    • Brac university

      2009 - 2012
      Master of business administration (mba) marketing b+

      Activities and Societies: MBA Forum; Business Club Master of Business Administration (MBA)

  • Experience

    • Meghna group of industries

      Dec 2010 - Jan 2014

      1. Creating a spirit of innovation, exploring consumer & technological opportunities, generating creative innovation ideas, designing winning innovation concepts, managing the innovation project portfolio, launch planning, implementation and evaluation.2. Converting brand strategies into innovative activity plans, developing close marketplace connections with consumers, implementing consumer activation program.3. Aligning brand business plan with the Brand positioning, strengthening the brand mix and accessing brand health.4. Developing inspiring brief, building successful agency team relationships, judging creative proposals, developing Outstanding Communication Campaign, guiding outstanding brand packaging design, evaluating communication effectiveness.5. Developing creative communication plans, implementing integrated communication campaign, evaluating campaign cost efficiency & effectiveness.6. Designed, executed and Monitored many CP, TP and Distributor Engagement Program.7. Assist in making Annual Business Plan for Brands.8. Analyzing market trends & growth drivers, creating a vision of market & channel potential, anticipating competitor actions, constructing Brand portfolio strategies, providing input into business plan.9. Making Monthly Brand Performance Report.10. Building holistic understanding of consumers, MR Planning, MR Interpretation, synthesizing & sharing consumer learning, generating Inspiring consumer insights & anticipating current & future consumer opportunities. Show less 1. Assist in making Annual Business Plan for Brands.2. Making Monthly Brand Performance Report.3. Building holistic understanding of consumers, MR Planning, MR Interpretation, synthesizing & sharing consumer learning, generating Inspiring consumer insights & anticipating current & future consumer opportunities.4. Analyzing market trends & growth drivers, creating a vision of market & channel potential, anticipating competitor actions, constructing Brand portfolio strategies, providing input into business plan.5. Designed, executed and Monitored many CP, TP and Distributor Engagement Program. Show less

      • Brand Executive

        Jan 2012 - Jan 2014
      • Management Trainee Brand

        Dec 2010 - Dec 2011
    • Nitol electronics ltd.

      Feb 2014 - Aug 2022

      1. Prepare Annual Business Plan for Brands.2. Analysis periodic Brand Performance Report.3. Building holistic understanding of consumers, MR Planning, MR Interpretation.4. Analyzing market trends & growth drivers and constructing Brand portfolio strategies, providing input into business plan.5. Design, develop and monitor CP, TP, Distributor Engagement Program.6. Creating a spirit of innovation, exploring consumer & technological opportunities, generating creative innovation ideas, designing winning innovation concepts, managing the innovation project portfolio, launch planning, implementation and evaluation.7. Converting brand strategies into innovative activity plans.8. Developing creative communication plans, implementing integrated communication campaign, evaluating campaign cost efficiency & effectiveness. Show less 1. Creating a spirit of innovation, exploring consumer & technological opportunities, generating creative innovation ideas, designing winning innovation concepts, managing the innovation project portfolio, launch planning, implementation and evaluation.2. Converting brand strategies into innovative activity plans, developing close marketplace connections with consumers, implementing consumer activation program.3. Aligning brand business plan with the Brand positioning, strengthening the brand mix and accessing brand health.4. Developing inspiring brief, building successful agency team relationships, judging creative proposals, developing Outstanding Communication Campaign, guiding outstanding brand packaging design, evaluating communication effectiveness.5. Developing creative communication plans, implementing integrated communication campaign, evaluating campaign cost efficiency & effectiveness.6. Designed, executed and Monitored many CP, TP and Distributor Engagement Program.7. Assist in making Annual Business Plan for Brands.8. Analyzing market trends & growth drivers, creating a vision of market & channel potential, anticipating competitor actions, constructing Brand portfolio strategies, providing input into business plan.9. Making Monthly Brand Performance Report.10. Building holistic understanding of consumers, MR Planning, MR Interpretation, synthesizing & sharing consumer learning, generating Inspiring consumer insights & anticipating current & future consumer opportunities. Show less

      • Assistant Brand Manager

        Jul 2017 - Aug 2022
      • Sr. Brand Executive

        Feb 2014 - Jun 2017
    • Nits service pvt. ltd.

      Aug 2022 - now
      Assistant brand manager marketing

      1. Prepare Annual Business Plan for Brands.2. Analysis periodic Brand Performance Report.3. Building holistic understanding of consumers, MR Planning, MR Interpretation.4. Analyzing market trends & growth drivers and constructing Brand portfolio strategies, providing input into business plan.5. Design, develop and monitor CP, TP, Distributor Engagement Program.6. Creating a spirit of innovation, exploring consumer & technological opportunities, generating creative innovation ideas, designing winning innovation concepts, managing the innovation project portfolio, launch planning, implementation and evaluation.7. Converting brand strategies into innovative activity plans.8. Developing creative communication plans, implementing integrated communication campaign, evaluating campaign cost efficiency & effectiveness. Show less

  • Licenses & Certifications

    • Effective negotiation skills

      Futureleaders™
      Dec 2017
  • Honors & Awards

    • Awarded to Md. Kamrul Hassan
      Nitol Niloy Superstars Nitol Niloy Division Jun 2017 Talent Management (Talent Management 2016-17) Program
  • Volunteer Experience

    • Blood donation

      Issued by Quantum Blood Bank, Dhaka on Jun 2008
      Quantum Blood Bank, DhakaAssociated with Md. Kamrul Hassan