Experience

• 

  D&r international

  Jan 2002 - Jan 2007

  Communications associate

  We cultivate changes that improve the environment and the quality of people's everyday lives.

• 

  Human rights campaign

  Jan 2005 - Jan 2007

  Sales and events manager

  Executed 80+ special events for America’s largest civil rights organization working to achieve LGBT equality. • Increased rental revenue by 60% and brought in 29 new clients by creating a marketing plan built on generating word-of-mouth referrals, organizing open houses, and following up with past clients.

• 

  Events dc

  Jan 2007 - Jan 2008

  Event & marketing manager

  Created an entrepreneurial consulting firm for small businesses in managing sales, marketing, and operations, helping local businesses grow.• Increased sales from $700K to $1.5M in 2 small local business through lead generation, account development, social media, trade shows, team management, and community partnerships.• Directed growth of $1M+ for an events company through P&L accountability, strategic market planning, business development, sales forecasting, marketing, pricing, and training in the US and Canada. • Drove performance of the sales team through effective leadership, goal setting, and creation of incentive and commission structures. Show less

• 

  Plan a consulting

  Jan 2008 - Oct 2011

  Principal

  Created an entrepreneurial consulting firm for small businesses in managing sales, marketing, and operations, helping local businesses grow.• Increased sales from $700K to $1.5M in 2 small local business through lead generation, account development, social media, trade shows, team management, and community partnerships.• Directed growth of $1M+ for events company through P&L accountability, strategic market planning, business development, sales forecasting, marketing, pricing and training in US and Canada. • Drove performance of sales team through effective leadership, goal setting, and creation of incentive and commission structures. Show less

• 

  Washington business journal

  Oct 2011 - Apr 2013

  Account executive

  Worked on a team of 5 as an advertising and marketing consultation expert for small- to medium-sized businesses to reach the most affluent audience at the top DC business news source. Executed sales meetings, attended industry events and conferences, and hunted for new opportunities. Media liaison for high-profile events and award programs.• Booked over $1.2M in business in 1st year by uncovering untapped business opportunities, cultivating strong business relationships, and actively seeking new clients. • Ranked #10 in the US of all American City Business Journal Account Executives for sales volume. Ranked #5 in the US for digital campaign sales. • Exceeded sales quota by 47% annually through new business development strategies and solutions.• Increased online digital spend by 30% from the previous year by adding digital solutions to sales calls. Show less

• 

  Mni a time inc. company

  May 2013 - May 2015

  Advertising executive

  Introduced MNI, Time’s targeted print & digital division to the market. Oversaw business development, maintaining high-level sales activity by managing diverse national and regional accounts across multiple platforms in key categories. Delivered strong results with targeted ads in magazines, digital, & mobile websites. • Grew revenue by 46% in 1st year (DC office’s best year in the previous 5 years) by prospecting extensively, pursuing political agencies, and offering exclusive events for marketing directors. • Increased comprehensive campaign sales by successfully upselling over 50% of accounts through a multi-tiered campaign with both digital and print components. Show less

• 

  Delucchi plus

  Jun 2015 - Mar 2016

  Vice president of business development

  Oversaw a team of 3 in driving marketing and new business growth for the 5th largest strategic digital communications and marketing agency in D.C. Developed business strategy, prepared proposals, and attended industry conferences to identify new business opportunities. Developed industry relationships and produced thought-leadership opportunities. Served on board of Advertising Federation leading various committees. • Brought in over $1M in new accounts by developing growth strategy related to joint ventures, client integration, and agency services agreements by leveraging existing and reaching new clients. • Opened a new category, pitching and securing new business with PepsiCo, P&G, and utility company by collaborating with the CEO to establish targets and develop the strategic plan. • Drove business development by identifying new verticals in both LGBT and travel markets. Show less

• 

  Nourish, llc

  Mar 2016 - Mar 2021

  Founder & practitioner

  Opened a new market in the DC area by creating a nutritional therapy company delivering interactive corporate wellness workshops, teaching hundreds of employees different ways to improve health, increase energy, and sharpen minds through nutrition education. Provide 1:1 customized nutrition plans for individuals. • Grew bespoke consulting company from concept to thriving business in two large metropolitan markets, educating thousands on the power of using food to heal the body and optimize health. • Self-developed thought leader repeatedly invited to contribute to dozens of national health and nutritional blogs, podcasts, keynote speaking engagements, and panels utilizing health expertise.• Over 100K downloads of the original podcast “Listen to your Mother” (interviews of health experts); over 100K downloads of co-hosted podcast, “Sourcing Matters” (leaders in sustainable health).• Published author of the book: “The One Habit Difference: How Adding One Habit Can Lead to a Lifetime of Good Health” and e-book “Eating Mindfully.”• Achieved a 100% satisfaction rate for corporate wellness trainings for Fortune 500 companies. Show less

• 

  Newton community farm

  Oct 2019 - Jun 2021

  Communications, operations, events manager

  Grow the brand and mission of Newton Community Farm of nurturing a community that teaches and models sustainable agricultural and environmental practices.

• 

  Haley house

  Mar 2021 - Apr 2024

  Program director

  Haley House uses food with purpose and the power of community to break down barriers between people, empower individuals, and strengthen neighborhoods. We believe in radical solutions: solving problems at their root by challenging attitudes that perpetuate suffering and building alternative models.Responsible for the success for three of Haley House’s programs; Urban Agriculture, Nutirtioanl Cooking(TBK), and Reentry (LiFT). I ensure seamless team management, development, program delivery, quality control, and evaluation. In this role, I build the framework and best practices of existing programs and the development of new programming. Show less

• 

  Fountain fund

  Apr 2024 - now

  Boston director

  At The Fountain Fund our mission is to increase economic opportunities for formerly incarcerated individuals to improve their lives and remain in their communities. We believe in the power of chances and the potential for transformation when given the right support and resources.