Tabara DIALLO

Experience

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  Mutuelle CHORUM

  Sept 2015 - Aug 2017

  Graphic designer

  Web design conception- Designing newsletters- Designing Email banners- Design of the Business Activity Report- Elaboration of a story board- Newsletter managementPrint design- Organization chart- Posters- Brochures/Pamphlets- Invitations- Greeting card- Updating of print documents- Designing templatesGraphic creation- Elaboration of a graphic charter- Moodboard (trend board)- Creation and illustration of web articles and other mediaEvent- Dressing of the event stand- Declination of packagingCMS- Administration of journalistic content on wordpress- Putting content online- Management of the agenda Show less

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  Bayard

  Sept 2017 - Sept 2018

  Web Designer

  - Mobile application pages design- Design on-brand creative solutions for a variety of uses, such as landing pages, email, social media graphics, brand campaigns, banner ads etc.- Design and code engaging and responsive newsletter. Handling the entire process from zoning, wireframes, to mockups, to the HTML & CSS coding- Design & manage visual assets for all marketing campaigns online as well as offline.- Work within established brand guidelines, standards and timelines to create creative collateral related to digital strategies and tactics.- Occasional designs for formats such as print, video and PPT documents- Creation of graphic identities Show less

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  Colorz - Groupe Davidson consulting

  Sept 2018 - Sept 2019

  ECommmerce Marketing Coordinator

  - Digital projects management- Multilingual websites maintenance (Wordpress, Magento, Shopify) - Evolutions and anomalies maintenance - Writing user guides- Multi-device testing- Planning tasks for technical teams- Tracking technical teams tickets- Weekly meetings with the client- Reporting of meetings- Digital innovation monitoring- Supervision and anticipation of the various phases of the project- Validation of the design, launching websites, follow-up- Contribution to the content migration- Making sure the content is seo, ux compatible - Planning of the migration processes- Declining pages in different languages Show less

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  Arkema

  Jan 2019 - Aug 2020

  Digital Project Manager

  - Maintenance of the Group’s digital platform- Maintenance of the ticketing platform (reporting web bugs, tracking tickets, trying to solve anomalies)- Reflexion of the setting up of new features: definition of the needs, appreciation of the proposals quality/cost/deadlines- Support for international employees (helping them with their contribution in our platform...) - Optimisation and deployment of Knowledge management tools (writing user guides, training documents, organisation of lessons...) Show less

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  Sourcing Force

  Sept 2020 - Sept 2022

  Digital Marketing Manager

  - Maintenance of the Group’s digital platform (fixing bug, editing content, using HTLM and CSS...)- Developing marketing strategies (generate leads, retargeting campaigns…)- Managing a podcast (interview before the recording, montage video&audio, publishing each episode, promotion on social media, measuring and reporting on the performance of the podcast…)- Managing webinars (meeting organization, sending email…)- Planning and implementing Social Media Marketing (SMM), Search Engine Marketing (SEM), Promotional campaigns (marketing automation), - Managing marketing automation tools (Mautic/Moosend), email campaign (set up, design then distribution lists)- Created engaging text, image and video content- Generating, editing, publishing and sharing daily content for social media- Writing customer case- Assist Sales Manager in developing incentives to support business needs- Provided regular feedback to my superiors resulting in positive changes - Stay up to date on emerging technologies and best practices in digital advertising and digital marketing Show less

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  Vault Credit Corporation

  Sept 2022 - Sept 2023

  Bilingual Digital Marketing Content Creator
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  Indépendant

  Jun 2023 - now

  Digital Marketing Specialist