Experience

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  Sales profi ltd.

  Jul 2010 - May 2012

  General manager

  Communicating with clients and business partnersProviding execution of ordersManaging finance, records and basic accounting

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  Airginity printing services

  Sept 2014 - Jun 2015

  Project manager

  Coordination of projects (monitoring, ensuring the deadlines)Active communication with customers, business partners and the company's employeesProviding monthly reportsOffice administration and record keeping

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  Sia mcābols poligrāfija

  May 2015 - May 2016

  Project manager

  Coordination of projects (monitoring the production, ensuring the deadlines, solving different issues).Preparing regular and specially customized solutions for clients by their needs and budget.Active communication with customers, business partners and the company's employees.

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  Osama distributors

  May 2016 - Jun 2017

  Marketing specialist

  Supporting marketing activities - ATL (TV, radio, print), BTL (lotteries, POS materials, degustations etc.), social media, sponsorships and other activities to increase brand awareness in market. Supporting sales department and key account managers with all the tools needed - presentations, proposals, designs, product pack shots, POS materials etc.Work with marketing material concept and design development. Development of product packaging graphic artwork - new product development, exciting product revision; local translations.Active communication with producers within campaign execution.Corporative event planning and execution.Some of represented brands: Tymbark, Kubus, LaFesta, Lubella, Vytaytas, PEZ, Fini, Roshen. Show less

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  The himalaya drug company

  Jun 2017 - Feb 2020

  Providing full marketing support to Baltic countries by organising ATL and BTL activities - planning according to strategic guidelines and budget. Communicating with biggest chains in Latvia and distributors to ensure excellent campaign execution.Marketing support for part of Europe markets (Hungary, Netherland, Spain, Italy, Portugal, France) by ensuring assistance with campaign planning and execution: proposal, presentations and other tools for sales team, campaign material development and cost effective production planning. Close communication with Category managers, sales managers and partners. Executing campaigns according to local market needs as well as keeping with the brand strategy and guidelines. Ensuring individual approach to each customer and their inquiry. Controlling campaign expanses according to budgeting.Organising new product artwork development for Europe, existing product artwork revision, local label development, translations, according to EU legislation. Analysing brand, category and competitor performance by market sales results - primary, secondary and Nielsen sales data. Show less Full marketing support for particular markets (Hungary, Romania, Bulgaria, Germany, Austria, Netherland, Spain, Italy) by ensuring assistance with campaign planning and execution: proposal, presentations and other tools for sales team, campaign material development and cost effective production planning.Executing campaigns according to local market needs as well as keeping with the brand strategy and guidelines. Ensuring individual approach to each customer and their inquiry. Organising new product artwork development for Europe, existing product artwork revision, local label development, local translations.Analysing brand, category and competitor performance by market sales results - primary, secondary and Nielsen sales data. Show less

  • Junior Trade Marketing Manager

    Jun 2019 - Feb 2020

  • Marketing Coordinator

    Jun 2017 - May 2019
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  Orkla latvija

  Feb 2020 - Feb 2022

  Brand manager for leading chocolate brand in Latvia - Laima.Responsible for Laima sub-brands: Mad Milk, Maigums & Laima zephyrs; seasonal portfolio (Christmas, Spring).Work towards new product innovations (global market trends, concept & consumer insights, packaging, design, marketing mix, etc.).Planning and implementing marketing campaigns based on brand strategy (creative concept, communication materials, media plan etc.)Follow closely brand and category performance in the market (Nielsen & internal data).Product portfolio management.Cooperation with creative and media agencies, as well as internal departments – Sales Category manager, Innovation department etc. Show less Support to the strongest local Confectionary brands - Laima, Selga, Staburadze - by ensuring various marketing project execution.Working closely with agencies to develop product packaging, seasonal in-out collection concept.Assist with campaign communication & material development according to brand stategic guidelines, set budget & timelines.Prepare new product launch materials - wobblers, banners for internal communication.Prepare regular competititor reports by analysing instore presence, price policy and Nielsen data.Prepare different internal data & Nielsen sales reports, presentations for marketing and sales purposes. Show less

  • Brand Manager

    Oct 2020 - Feb 2022

  • Marketing Project Coordinator

    Feb 2020 - Oct 2020
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  Philips

  Feb 2022 - now

  • Lead Consumer Marketing Manager

    Jul 2024 - now

  • Consumer Marketing Manager

    Feb 2022 - Jun 2024