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Alina Mincu

Alina mincu

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location of Alina MincuBucharest, Romania
Phone number of Alina Mincu+91 xxxx xxxxx
Followers of Alina Mincu975 followers

  • Timeline

    Jul 2019 - Jun 2020

    Events Manager of International Business Programs Society

    The University of Manchester
    Jul 2019 - Sept 2019

    Summer Internship

    Hilton Garden Inn Bucharest Old Town
    Nov 2019 - Aug 2020

    Customer Representative

    Kiehl's Since 1851
    Jul 2020 - Jul 2020

    Internship Experience UK - Consulting

    Bright Network
    Oct 2020 - Sept 2021

    Digital Marketing Specialist

    Impetum Group
    Oct 2021 - Oct 2022

    Programme planner- Pay TV EMEA

    Warner Bros. Discovery
    Current Company
    Oct 2022 - now

    Digital Enablement Specialist

    LSEG (London Stock Exchange Group)

  • About me

    Product Owner | LSEG

  • Education

    • Gheorghe lazar national college

      2012 - 2016
      High school diploma mathematics and computer science 9.61/10

      Activities and Societies: Volunteer for Planting Trees in Bucharest, Fundraising for Foster homes through a Cake Fair; Baccalaureate: 9.61/10 Romanian Literature: 9.55/10; Mathematics: 9.55/10; Biology: 9.55/10

    • The university of manchester

      2016 - 2020
      Bachelor's degree international business upper second class degree (2.1)

      Activities and Societies: International Programmes Society; Attended The University of Manchester (ranked 8th in Europe; 27th in the world) for pursuing a four-year Bachelor of Science in International Business Management with one year spent at Copenhagen Business School.1st Year- It presented a broad variety of courses such as Microeconomics, Quantitative Methods, Finance, Accounting, Workplace Psychology or Marketing Foundations. 2nd Year- My focus shifted towards marketing, digital business, and strategy.Relevant: Marketing… Show more Attended The University of Manchester (ranked 8th in Europe; 27th in the world) for pursuing a four-year Bachelor of Science in International Business Management with one year spent at Copenhagen Business School.1st Year- It presented a broad variety of courses such as Microeconomics, Quantitative Methods, Finance, Accounting, Workplace Psychology or Marketing Foundations. 2nd Year- My focus shifted towards marketing, digital business, and strategy.Relevant: Marketing Management, Customer Behaviour, Marketing Communications in the Digital Age, Digital Business and Social Media, Strategic Management. 4th Year- I refined the previous knowledge and pushed myself towards innovation, digital, entrepreneurship. Relevant: Organisational change and transformation in the 21st Century, Innovation and Markets, Leadership and Success at Work, Digital Economy: Platforms, AI and The Business, Entrepreneurship and New Business Venturing, International Competitiveness and Innovation. Show less

    • Copenhagen business school

      2018 - 2019
      Bsc international business international business

      Activities and Societies: Fashion Society I studied at Copenhange Business School, one of the top Business Schools in Europe, for one academic year as part of my degree during an exchange program.Networking with fellow students, academic and professionals from all over the world has been a key experience for my development in the business world. It was an opportunity that developed my speaking skills, presentation skills, project management skills, research skills, team work and emotional intelligence. The experience of being in a… Show more I studied at Copenhange Business School, one of the top Business Schools in Europe, for one academic year as part of my degree during an exchange program.Networking with fellow students, academic and professionals from all over the world has been a key experience for my development in the business world. It was an opportunity that developed my speaking skills, presentation skills, project management skills, research skills, team work and emotional intelligence. The experience of being in a completly different environment, different culture with such an international exposure allowed me to adjust and adapt in any situation. Relevant courses: Fashion Entrepreneurship and Business Development, Visual Communication, Place Branding: Nations, regions and cities, Event and Festival Management, Negotiation Skills and Conflict Management- Drivers of success and complexity, Sales and Pricing Methods, Retail Marketing, Corporate Strategy. Show less

  • Experience

    • The university of manchester

      Jul 2019 - Jun 2020
      Events manager of international business programs society

      • Organising and running networking events aimed at the exchange students in our university• Participating and representing my course at university fairs, information sessions, buddy schemes available for current students as well as future students• Creating a powerful network within the business industry through our programme• Organising day trips, parties, and social activities such as golf or bowling for the exchange students• Keeping track of all the society expenses and budgeting for all the events Show less

    • Hilton garden inn bucharest old town

      Jul 2019 - Sept 2019
      Summer internship

      As an intern at Hilton, my main focus was assisting the sales and marketing directors in the process of creating marketing strategies and enhancing sales. My responsibility included researching, data analysis, customer service. My experience at Hilton gave me an insight into the corporate events and it boosted my confidence in sales negotiations.

    • Kiehl's since 1851

      Nov 2019 - Aug 2020
      Customer representative

      • Responsible of individual sales • Achieving KPIs through brand selling methods and product knowledge• Customer service• Providing honest skincare recommendations to our customers • Active listening to the customer’s issue and assessing their actual skin state to understand what they need and provide the most suitable solution for them• Boutique visual merchendaising, stock transfer, display arrangement• Seasonal marketing and promotion campaigns to grow sales

    • Bright network

      Jul 2020 - Jul 2020
      Internship experience uk - consulting

      • Research on confectionary industry market size, competition, and challenges • Create a project plan that proposed solutions to improve customer's loyalty using RACI matrix, target ROI, and ensure seamless integration of change management approach• Gained insight in consulting through the seminars provided by companies such as Accenture, PWC, Bain&Company

    • Impetum group

      Oct 2020 - Sept 2021
      Digital marketing specialist

      • Creating B2B and B2C integrated digital marketing strategies for Social Media, Websites, E-mail• Project management for digital queries with 3rd parties in different roles suchas web development, graphic design, media buying• Creating and implementing content for SM (LinkedIn, Facebook, Instagram)• Forecasting, planning, implementing, optimizing, measuring Google Ads, LinkedIn Ads, Facebook Ads, E-mail (using Mailchimp) campaigns• Analysing campaigns on Google Analytics, Facebook and LinkedIn and providing insightful information, as well as suggestions for the overall strategy• Monthly, quarterly and yearly reporting compared to the business's objectives • Website administration and UX/UI suggestions and changes (experienced in Wordpress, Drupal, different APIs)• Support with online and in-person events and conferences• SEO analysis and website improvement of performance• Graphic design in Canva• Training for interns or team colleagues, providing How-To guides for digitalassets• Mentoring and consulting start-ups and small businesses for marketing queries • Closely monitor the competition's activity• Managing the allocated marketing budget Show less

    • Warner bros. discovery

      Oct 2021 - Oct 2022
      Programme planner- pay tv emea

      • Strategic planning based on data for two EMEA channels in South Africa • Managing programme inventory, globally commissioned treatments anddeals and ensuring a best use of runs available• Creating, checking, updating monthly linear programme schedules in IBMS and Excel• Analyse and interpret audience research data from TechEdge and PowerBI• Forecasting & updating schedule needs for the channels• Creating reports based on analytics, giving insights, and providing suggestions for improvement• Working co-operatively and pro-actively with other departments across thecompany such as Media Planning, Content Operations, Marketing and being the primary point of contact for schedule related queries Show less

    • Lseg (london stock exchange group)

      Oct 2022 - now
      Digital enablement specialist

  • Licenses & Certifications