Experience

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  Pegah distribution (delpazir)

  May 2007 - May 2009

  Product manager

  Passionate product manager with 2 of experience in developing and launching successful products from concept to market.- Proven track record of driving product innovation, defining product vision, and executing strategies that align with business goals and customer needs.- Skilled in leading cross-functional teams, including engineering, design, marketing, and sales, to deliver high-quality products on time and within budget.- Expertise in product lifecycle management, including market research, competitive analysis, user feedback, and iteration, to continuously improve product offerings.-Strong analytical and problem-solving skills, with the ability to interpret data, identify trends, and make data-driven decisions to optimize product performance and user experience.- Excellent communication and stakeholder management skills, with a proven ability to collaborate with internal and external stakeholders to gather requirements, prioritize features, and drive consensus. - Proficient in Agile methodologies and product management tools such as Jira, Trello, or Asana, to facilitate efficient project management and team collaboration. - Passionate about FMCG Products, innovation, and user-centric design, with a commitment to staying informed about industry trends and emerging technologies. Show less

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  Mazmaz

  May 2009 - May 2010

  Senior marketing manager

  - Interviews, hires, and trains marketing staff members- Establishes marketing goals based on past performance and market forecasts- Initiatives for new products - Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies- Works with Product Managers to develop detailed marketing plans for all media channels and sales teams- Approves creative development of promotional materials, website content, advertisements, and other marketing-related projects- Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition- Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings- Works within the department budget to develop cost-effective marketing plans for each product or service- Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives- Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback Show less

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  Lg electronics

  Jan 2010 - Dec 2014

  Senior channel sales manager

  - Sell-out management, allocating and implementation of sales targets for regional, city, and shops.- Market research analysis and executing proper activities accordingly towards sales.- Allocating incentives and sales targets for sales reps and floor salesmen.- Management of all local congresses including booth construction, event organization, and participants management- Supply and back-order management in collaboration with Supply Chain, Customer Service, and Operations.

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  Entekhab electronic

  Jan 2015 - Jan 2016

  Marketing director

  - Marketing planning, marketing monitoring, coordination of internal business functions and divisions with regard to the requirements of marketing strategy, development of an efficient marketing organisation and management of marketing staff.

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  Samsung electronics

  May 2016 - Mar 2024

  A Senior product manager with about fifteen years of experience in international companies in agile and Waterfall frameworks: I have experience in B2B & B2C environments and experienced how to manage a retail channel including 500 different shops.In charge of ordering, sales, and marketing of assigned products (Refrigerator, Vaccum cleaner, Microwave oven, Dishwasher, and Monitor)- Developing a solid product message by considering the target audience and their pain points while providing solutions via communicating benefits, and differentiation- Advise on go-to-market strategy and provide valuable content from top-of-funnel through Purchase and retention- Defining product launch plan following the market and end-user characteristics- Set annual, quarterly, monthly, and weekly sales target- Monitoring Purchase/Sales/Inventory, controlling inventory and Purchase for efficient sales- Conduct data analysis and prepare competition reports leading to specific actions- Managing WOS and Overstock situation by Promotion Management- Monitoring competitors' activity and creating a strategy for tackling weaknesses Show less - Increased sell out of consumer electronics products (AV - HA and IT) by close collaboration with Retail accounts across the country- Amplified profit-based up-selling of premium products by optimizing SKU (stock-keeping units ) for each key account on a Weekly/Monthly basis.- Executed seasonal sales promotion across various channels, targeting incremental sales of more than 50%- Successfully supervised the management, performance, and training of field force team of more than100 people located in entire country - Recognised for best practice of in-store display excellency at shop level via developing local in-store display guideline in line with global materials, allocating promotional materials, floor salesman training and decoration level up- Remodeled the management dashboard built over the collected weekly sales data from almost 1K retailers, extracting insights enabling innovative go to market plans Show less - Samsung Display (Monitor-LFD) and Health Medical Equipment Products Manager- Prepare the Samsung Display and Medical Health Care products market analyzing and sales strategies as well as identify competitor plans - Operating loyalty program for customers, follow up services issues and product problems- Managing Sales thru and Out- Manage and planning a marketing budget, creating PP, EO, PR and follow for agencies payment- Generating Medical and academic articles- Organize events and seminars Show less Sales Responsible for engaging with a distributor to convince with logic strategies to expand B2C/B2B (Business to Consumer/ Business to Business) channel through multi shops and Brand shops.Tasks:1. I lead a sales team by providing guidance, training, and mentorship, setting sales quotas and goals, creating sales plans, analyzing data, assigning sales territories and building their team1. Contacting local dealers (brand shops/multi-shops, etc.) to receive news or information about market details (price reduction, inventory, stock availability, etc.) to develop a future sales strategy in the target market.2. Defining and executing a new strategy for launching a new product in the sales channel based on: • Dealers and market data analysis • Competitors Status Tracking• Channel event Planning Implementation in the field (Gatherings, Seminars, Roadshow, Festivals, etc.)3. Determination of a Channel-Strategy based on sell-out data analysis 4. Developing Province Channel/ Business for all category of products by Local Promotions/ Gathering/ Training5. Merchandizing audit and quality control6. Sales Territory Mapping7. Planning and execution of the channel sales budget Show less

  • Senior DA Product Manager

    Nov 2022 - Mar 2024

  • Retail Consumer Electronics Senior Marketing Manager

    Aug 2020 - Nov 2022

  • IT Products Manager

    Mar 2020 - Aug 2020

  • IT Marketing Channel Manager

    May 2016 - Mar 2020
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  Bft

  Mar 2024 - now

  Founder