
Timeline
About me
Senior UX Design Specialist at SAP Labs Bulgaria
Education

American university in bulgaria
2002 - 2006Ba computer science
Experience

American university in bulgaria
Jul 2006 - Mar 2009Publications and website coordinator
Gameloft
Mar 2009 - Mar 2019Game designer1. Foundation design – produce documentation during the initial game creation stage ranging from storyline and scenario (both in the form of synopsis and a more detailed text), to gameplay foundations and building blocks (major design and gameplay elements and benchmarks)2. Level conceptualization and design – create and/or oversee every step in level build up from the creation of the gameplay concept, through laying down and refining a graybox design, collecting and detailing reference material for the artists, supervising the transition of the graybox design into a fully-fledged level, to implementing the gameplay design for the specific level3. Game mechanics design – producing design and technical documentation for gameplay mechanics ranging from opponent behavior, through minigames, memorable sequences, cutscenes, to asset lists and reference sheets4. Evolution design – analyze the game loop and user data/feedback in order to improve on the existing game ecosystem by both refining/streamlining the existing infrastructure and also enriching it with useful new features that help both user acquisition and retention5. AI design – define and specify the logic behind opponent behavior, utilizing a layered approach based on action prioritization, probability factors and external influence and conditions6. Balancing and bug fixing – create and tweak game balance features (economy, unit properties, campaign progression and difficulty, etc.) as well as fixing bugs as part of game/update beta to gold process7. Event management – propose, review and introduce time limited events into the game environment, followed by event scheduling and management, through to event monitoring and rebalancing8. Other – work with various 2D /3D packages necessary for feature implementation (object and bip animations and packages for integration or import/export purposes, creation of additional gameplay elements like navigation and collision meshes, asset prototyping, etc.) Show less

Tabtale
Mar 2019 - Nov 2019Game designer1. Design – produce ideas and documentation during the evolution stage of game development ranging from new features and concepts (and their integration into the existing ecosystem), through gameplay optimizations and tweaks based on data gathered, to UI/UX improvements that enhance and streamline the user process2. Presentation and approval – communicate and iterate on ideas and documentation until approved and then do a second cycle of communication and iteration with the evolution team regarding technical requirements and limitations3. Integration – oversee the step-by-step integration of feature from all different constituencies involved (DEV, art, localization, QA and other external) and provide feedback and guidance during the process in order to reach the desired result4. Balancing and bug fixing – create and tweak game balance features (economy, item properties, progression and difficulty, etc.) as well as assisting with fixing bugs as part of game update beta to gold process5. Analytics – work with the analytics resources and team at hand to analyze user behavior, update impact, problematics areas in terms of gameplay and game progression, as well as monitoring of the key KPI and impact of game changes onto them Show less

Paysafe group
Feb 2020 - Oct 20241. Team facilitation - organise and lead an independent team process of discovery and delivery targeted at improving a specific product area and cooperate with individual team members on individual development and issues2. Research – gather and analyse requirements from stakeholders then based on those carry out competitor analysis in terms of methods used, loop and value proposition then find opportunity spaces and define problems with the jobs the customers are trying to get done3. Ideation – carry out brainstorming sessions and workshops to share knowledge and then transform that knowledge into possible solutions for the problems and jobs we have4. Design & Validation – turn the ideas and information gathered into flows with information architecture and wireframes, followed by more detailed designs and prototypes which are then presented internally for review and externally for testing followed by design iteration based on results5. Analytics – work with the analytics resources and team at hand to analyze user behavior, update impact, problematic areas, as well as monitoring of the key KPI and impact of product changes onto them6. Design processes - support the UX/UI team with the development and wider adoption of design thinking in terms of processes used, collaboration with other departments and the building and support of the internal design system Show less 1. Research – gather and analyse requirements from stakeholders then based on those carry out competitor analysis in terms of methods used, loop and value proposition then find opportunity spaces and define problems with the jobs the customers are trying to get done2. Ideation – carry out brainstorming sessions and workshops to share knowledge and then transform that knowledge into possible solutions for the problems and jobs we have3. Design & Validation – turn the ideas and information gathered into flows with information architecture and wireframes, followed by more detailed designs and prototypes which are then presented internally for review and externally for testing followed by design iteration based on results4. Analytics – work with the analytics resources and team at hand to analyze user behavior, update impact, problematic areas, as well as monitoring of the key KPI and impact of product changes onto them5. Design processes - support the UX/UI team with the development and wider adoption of design thinking in terms of processes used, collaboration with other departments and the building and support of the internal design system Show less
Lead Product Designer
Dec 2020 - Oct 2024Product Designer
Feb 2020 - Dec 2020

Sap
Oct 2024 - nowSenior ux design specialist(from job description, will update with experience)1. Creates, evaluates and modifies prototypes to support evolving software application development.2. Develops user profiles, with emphasis on human error control, display issues, visual interaction, physical manipulation, and task and objective analyses.3. Assists in developing design concept and implementation, providing input on user design considerations.4. Develops and applies software design/usability processes in the investigation of technical problems.5. Produces specifications describing user requirements and internal structures for product in development. Show less
Licenses & Certifications
- View certificate

Information architecture
UxcelAug 2024 - View certificate

Service design
UxcelJun 2024 - View certificate

Ux design leadership
UxcelSept 2024 - View certificate

Ux design psychology
UxcelSept 2024 - View certificate

Ux research
UxcelAug 2024 - View certificate

Gamification in design context
UxcelAug 2024 - View certificate

Design thinking
UxcelJun 2024
Languages
- enEnglish
- geGerman
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