Experience

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  Zoom into web

  Mar 2018 - Apr 2018

  Marketing internship

   Mining data and creating reports and sharing with team and clients.  SEO: On-Page and OFF- Page  Manage merchant/catalog/shopping feed for respective clients.

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  Small world digital services

  Oct 2018 - Apr 2020

  Sr. digital marketing executive

   Improved Cataloging for retargeting, merchandising of products including new product launches on the website.  Supervising the team of executives for online reputation management to create positive buzz around the brand.  Listing and managing products on e-Commerce platforms like Amazon, Flipkart, etc to improve the sales growth 25%. Strong understanding of digital marketing channels like Paid Social Media Marketing, Paid Search Engine Marketing, Remarketing and Display.

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  Small world

  May 2020 - Mar 2021

  Digital marketing lead

   Devising strategies to drive online paid traffic and increase sales on an average of 15% to the company website.  Tracking conversion rates and making improvements to the website.  Improving the usability, design, content and conversion of the company website review new technologies and keeping the company at the forefront of developments in digital marketing.  Target achieved ROI 1.5 to 3 within 2 quarters of marketing campaigns e.g., Pay per click campaigns on Keyword bid, Paid Display campaigns. Show less

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  Iki chic

  Apr 2021 - Jul 2022

  Digital marketing manager

   Coordinated marketing activities amongst 15 team members  Devising strategies that harness sales-related insights, prevailing standards, and novel developments to encourage sales in our online store.  Creating frameworks that transform our social media sites into highly profitable platforms.  Directing the activities of software developers, copywriters, and graphic designers to ensure careful adherence to predetermined strategies.  Reviewing the security of checkout pages and payment procedures and Creation of promotional offers and checking to see that these are uploaded precisely.  Reviewing copy and legal disclaimers to verify their accuracy along with the reporting on the utility of existing and novel strategies.  Analyzing traffic to inform website maintenance and the effectiveness of marketing strategies. Show less

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  Pulp strategy

  Jun 2022 - May 2024

   Leading a team of 7 marketers, analysts and designers.Created 70+ Meta posts and 50+ ads on a monthly basis for multiple clients Created and implemented the SEO strategy for 5 clientsReached 80% organic traffic in the past quarter with 8 Keywords on first page Reached average 43% monthly increase in global tele-medicine applications via Meta and Google advertisingDeveloping 2-3 marketing strategies and campaigns each quarter Successfully delivered YT channel series campaign with 215% impression growth Successfully delivered YT organic channel series campaign with 5k to 70k views/video within next quarter and achieved 775% growth Building sustainable relationships and partnerships with other key players such as vendors, advertising agencies. Reviewing copy and legal disclaimers to verify their accuracy along with the reporting on the utility of existing and novel strategies. Analyzing traffic to inform website maintenance and the effectiveness of marketing strategies. Tracking effectiveness of marketing campaigns and reporting findings to the executive team & examining sales-related metrics to inform restocks. Formulate, develop and implement the delivery of Paid digital marketing strategy, take the lead on digital content and technology strategies and roadmap, supporting Digital Engagement in the development and implementation of the overall Digital Engagement strategy to meet the needs of the overall business plan. Show less

  • Digital Marketing Manager

    Jul 2022 - May 2024

  • Digital Marketing Manager

    Jun 2022 - May 2024

  • Digital Marketing Manager

    Jun 2022 - May 2024