A/B Testing

A/B Testing compares two versions of a marketing asset like an email subject line or landing page to find out which performs better. It’s an evidence-based way to improve conversion rates and user engagement.

How Deep Enrich uses it:

With Deep Enrich’s clean, verified data, marketers can run A/B tests with confidence, knowing results aren’t skewed by invalid or outdated contacts. By integrating campaign analytics and bounce-rate tracking, Deep Enrich ensures test performance is accurate, measurable, and based on real prospect behavior.