Experience

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  Ht media group

  Jun 2012 - Jul 2012

  Summer internship

  • Coordinating with vendors and ensure registry of bills.• Event Planning and Execution.• Maintaining record of bills and revenue earned through advertising.

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  Cms vatavaran

  Dec 2013 - Feb 2014

  Programme coordinator

  Planning and Organizing Film Festivals for the promotion and creating awareness about environmental issues.• Conducting film screenings.• Audience Mobilization, Sending Mailers and Invitations.• Meeting vendors and briefing them about the requirements.• Coordinating with Volunteers and assigning them duties, maintaining daily records.

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  Videocon consumer durables

  Apr 2015 - Oct 2016

  Sr executive-marketing

  •Dealer Meets / launches/ Press Conferences: Planning and implementation of the complete concept, including costing, negotiating with the agency as per the guidelines received from the management within the approved budget.(Including Videocon/Kenstar/Sansui/Kelvinator)•Retail Visibility: Planning for the requirements of retail visibility of assets across all branches taking approvals and finalizing vendors and taking execution reports on a weekly basis (as per the urgency)•Outdoor: Shortlisting the sites as per the visibility and high footfall locations and tracking of the same across all locations.•Vendor /Agency Management: Maintaining track of Purchase orders and bills submitted against the work executed along with pending payment/bill's status.•Digital Marketing: Managing Official Website and Content Marketing for SEO, SEM and Digital Campaigns that help in improving keyword ranking.•Writing Blogs and Articles for SEO and Online Marketing purposes. Show less

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  Orient bell

  Apr 2017 - Jan 2019

  Regional marketing manager

  • Marketing & Communication: Liasoning with PR, Media Houses and Press for Branding, promotion and visibility of the Brand in its target market. • Brand Visibility: Ensure implementation and visibility of all types of Branding activities in North and Central India. • Company Events/Product Launch/Dealer Meets: End to End planning and execution of the complete BTL activities, budgeting, negotiating with the agency as per the guidelines received from the management.• Agency Management: End to End coordination with Agencies (Creative, PR , Market Research) to meet daily marketing objectives and brief them towards desired results.• Collaborate with product managers and sales team to build sales promotions and product communication.• Digital Marketing: Complete coordination with Social Media Agency for Digital Content, briefing them about the management expectations from a campaign. Tracking campaign effectiveness and sharing ideas for high impact and visibility. Show less

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  Sar electric mobility

  Sept 2019 - Oct 2021

  Brand manager

  -Lead Marketing and Communication for EV Automotive business (2W/3W)-Developed Channel Partner network Pan India.-Created Brand Saliency across product line for 3 key EV Verticals.-Helped EV vertical scale to more than 40% in sales and turnover

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  Diageo india

  Feb 2022 - Feb 2023

  Customer marketing manager

  Lead Customer Marketing in the Uttrakhand Region, plan budget, phasing, In-shop Branding, Events & Sponsorships, Tie-ups, Visibility Across Network, Market Insights & Vendor Management. Improve MS in the region beating competition in all segments and boost sales across 13 Districts.

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  Kpmg india

  Feb 2023 - now

  Marketing specialist g & ps - iida

  Government Advisory - Ministry of MSME, Government of IndiaMilestones:--Launch of Champions 2.0 (MoMSME Grievance Redressal Portal)-MSME Day Celebration, 2023-Launch of PM Vishwakarma Scheme across 70 Locations-Vigilance Awareness Week, 2023