Experience

• 

  The ohio state university department of athletics

  Jan 2010 - Oct 2014

  Digital developer

  Integrated tech and digital strategies to boost athlete recruitment, enhance department operations, and maintain OSU's competitive edge in collegiate athletics. Owned app development, graphic design, analytics, and optimization.

• 

  Black sports professionals (bsp)

  Sept 2014 - now

  Head of digital development

  Pro-bono thought-leader in sports career development, leading efforts to connect, empower, and advance diverse sports professionals, driving digital marketing operations, campaign development, and ensuring robust SEO optimization.

• 

  Charlotte hornets

  Oct 2014 - Jul 2022

  Directed strategic direction and lifecycle of digital marketing initiatives, advancing campaigns through paid social, SEO, and SEM for multi-channel audience growth across sports and entertainment industry.

  • Sr. Manager, Digital Development

    Oct 2021 - Jul 2022

  • Manager of Digital Development

    Oct 2014 - Oct 2021
• 

  Wells fargo

  Jun 2022 - now

  Sr. assistant vice president, digital production

  Accountable for product refinement and delivery of in-house agency solutions, collaborating with stakeholders to implement analytics frameworks to enhance user experience with data-driven design improvements.